Have you considered making Facebook Groups part of your Facebook marketing strategy? Recent research from Facebook has shown that Groups are seeing more engagement than pages. Groups allow you to start conversations in a way that feels more private, and everyone that joins the Group is likely…

It’s easy to think that strategy is a siloed task best undertaken by a planning team, but that’s far from the case. The best strategies are delivered by a multi-disciplined team with differing levels of experience. And never more so than when it comes to social media – there…