Archive: Sep 2022

Say, you want to advertise your kickstarted, redwood-embossed suitcase made from a titanium-weave shell that’s reinforced with Kevlar, because why would it not be? It’s the next step in suitcase technology, with a built-in sound system and paper shredder. To top it off, it looks pretty swanky. You’re aiming…
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The world of social media is a wonderfully interesting place, with new features being announced nearly every day. In case you missed out on any of the news from the past week, we’ve rounded up everything up for you right here…   Facebook’s expanding Stories. Facebook Stories… they just…
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Last week, while we were discussing Instagram ethics, the internet broke the story of the social experiment of all SOCIAL experiments. A youtuber revealed that a series of Instagram posts chronicling her seemingly luxurious holiday to Bali, was intentionally staged and planted to test…
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For B2B brands, account-based marketing is key to its marketing and sales for several reasons. To name a few – ABM puts the emphasis on individual prospects or existing accounts, has a huge potential for return on investment and often shortens the sales cycle. So, what’s holding B2B…
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  Let’s face it, do ANY of us enjoy the current Facebook feed where we’re shown a glimpse of what our friends post and what Facebook thinks we might be interested in?   Granted, the option to change to chronological order has always been there, however, Facebook has…
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Fallen behind on the past week’s news? Fear not, we’re here for you with a roundup of the latest updates from the industry! Carry on reading for more…   LinkedIn’s highlighting achievements. LinkedIn is adding a new ‘Featured’ section to profiles, where users can display their latest achievements at the…
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If you’re deep into it with Facebook ads but something just isn’t adding up, here are a couple of things to consider looking at: Ad Relevance Diagnostics You can see these scores in the standard “Performance” reporting view in Facebook Ads Manager when you’re viewing your ads.
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Over the years, Snapchat has redesigned its app many a time, but the last major update seemed to push a lot of users to abandon ship. And I can recall purposely not updating my phone to hold onto the old layout for as long as possible! Sad,…
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Twitter is growing – are you missing out? Their Q4 performance report states that they have added 21% more monetizable daily active users to the platform – this takes them to 152million. What does monetizable mean? It’s a user count of how many accounts…
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Another news-filled week has passed, so here we are… bringing you a roundup of the best articles we just want to shout about. Stay with us and we’ll get you up to speed with the latest happenings in social in no time!   Instagram Stories may be getting a…
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IGTV may not have grown as quickly as anticipated, but with additional features on the horizon and monetisation in testing, it could very well be IGTV’s time to shine!   Top creators are currently making their megabucks on Youtube and Facebook, swerving IGTV for the simple fact that…
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The UK events industry is worth £42.3 billion – and it’s still growing. Gone are the days of cold calls, handshakes and flyers. Today’s event marketers are reaching you when you’re walking, talking, surfing or just casually browsing your favourite job listings site. When you…
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This weekend I had a genuinely delectable dining experience. The food was Persian, modern, and perfectly-portioned for a pair. The menu was small; with the heavy presence of pistachio and rose, as I anticipated. But what I couldn’t have anticipated was the polished approach to a Scandinavian-Mediterranean hybrid…
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It’s always interesting to find out what’s happening in the world of social media, but we understand that sometimes it’s hard to keep up. That’s why we’ve rounded up the most interesting articles that we just had to shout about. Keep on reading to find out what you’ve missed…
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In October 2019, Instagram launched a new @Creator account to provide tips and advice for Influencers, citing it as “THE place to learn more about what it takes to be a creator from the team at Instagram + the creators who inspire us every day”. Since its…
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Who doesn’t love waking up on a Saturday, lazing about and watching morning cartoons? Yep, guilty! And apparently, Snapchat does too! They recently confirmed that Bitmoji TV will indeed be happening and launching to all its users making your custom avatars the stars of their full-motion cartoon series!…
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