if blog | What will you learn from social? | immediate future

Using LinkedIn for smarter networking. Have you discovered the ‘Contacts’ feature?

At immediate future – we love LinkedIn and the opportunities that it provides for meaty social media marketing. In the last two years, the social network has really risen up as a star platform for lead generation with LinkedIn Groups and Company Pages being worked hard by B2B brands to create value. It’s great for…

September 16, 2013

Google Glasses – behind the glass

In the last couple of months the talk about Google Glasses has gone through the roof. We have seen it go from an idea for the future to the “must have” eye accessory at New York fashion week. The way we view the world is changing right in front our eyes. The Google Glasses concept…

September 13, 2013

Timing is everything…

When you have your pictures, links and posts ready, there is one thing that you need to ask yourself. When would be the best time to post? Brands are investing more time and resources into social media, but the timing of your posts are important, making sure that your content is actually visible to your…

September 12, 2013

Find a candidate FAST, using social

Direct sourcing of candidates using social media. Forget branding for a moment if you can, this is not about candidate attraction nor is it about creating a pipeline, this is about filling a role you needed to fill last week and how to do it using social media! So, your hiring manager has sent you…

September 10, 2013

The social media magpie effect

The saying goes: “good artists borrow, great artists steal”, and this seems to be the case with social media platforms and Facebook. Every other day reports come in that the platform has updated its user experience with elements taken from other social media platforms. It seems that the social media juggernaut is taking inspiration from…

September 9, 2013

Harness the real value of social media training & don’t leave it all to your social media bods!

As social media carries on evolving at lightning speed, the knowledge and skill set divide continues to widen. To be able to fully unlock the power of social media for your business, you need to think beyond the team who manages your branded social media presence and look at the bigger picture. You need to…

September 3, 2013