We welcomed a broadcasting behemoth to our office for this week’s Serious Social. Gavin Dawson, head of comms for international markets, came in from the BBC to look at what we do, and discuss the changing role of social for broadcasters.
How do you create content and always-on plans for different continents and audiences? Which brand ‘moments’ do you pick that works on social. All is revealed. Let us know your thoughts #serioussocial