There’s good news happening across social media

Let’s take a break from the unsettling news that’s been bombarding us from every angle and focus on some of the good that’s going on. Yes, this is no doubt a challenging time. But it’s also a time where communities have come together to support one another – particularly online. And even more so on social media.

Here’s a list of some of the awesome things that are happening across our social media communities:

Good News Networks

Good News Networks are not a new phenomenon, but they’ve taken off in current times. They share positive, everyday stories that aim to change the narrative of social feeds, while also shining light on the impactful things people do to make the world a better place.

Following accounts like tanksgoodnews, SomeGoodNews and Good News Network will give you the daily uplift you need, and inspire you to support and emulate the everyday heroes that are featured.

Charitable Causes

Across social media, we’re seeing examples of people going above and beyond to do good for their community and raise awareness for charitable causes. 99-year-old war veteran Tom Moore started his own challenge to raise money for NHS Charities by walking 100 laps of his garden before his 100th birthday.

He has since raised more than £30 million and completed his 100 laps in less than two weeks and before turning 100.

Free classes and learning resources

Free, online resources are becoming available at every level. Organisations are making once-gated content free and providing at-home classes for knowledge, interests and development. There are too many classes to list, but here’s some to get you started:

  • Cooking: Baker Matthew Jones at the Bread Ahead Bakery has been conducting baking classes daily via Instagram live.
  • Virtual workouts: Full body workouts from Barry’s Bootcamp on their UK Instagram account.
  • Online learning courses: Harvard University hosts free online courses on everything from ancient Egypt to contract law.
  • Online meditation: Ziva Meditation has live meditations hosted every Saturday on Instagram live.
  • At-home learning: Publisher PenguinKids is offering live-readings of children’s books on Instagram and Facebook.

It’s easy to get bogged down by what’s going on around us. And while it’s important to remain informed, we also need to give ourselves a break and focus on what’s good.

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…
Read More
In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…
Read More
The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…
Read More