whatsapp Immediate Future

WhatsApp, Keeping us Connected

In a recent post, WhatsApp stated they are now launching proxy support to users all over the world. What does proxy support mean, I hear you ask? What this means is we’re putting the power into people’s hands to maintain access to WhatsApp if…

Ad-free WhatsApp soon to be a thing of the past

It’s been 4 years since Facebook bought the messaging app WhatsApp for a whopping $22 billion, and so far the app has remained ad-free. However, that is about to change in 2019, as WhatsApp plans to roll out targeted ads to its more than a billion users. A…

Will cashing in on WhatsApp pay off?

After Facebook introduced the WhatsApp Business app in September last year, it’s looking like it’s set to be their next moneymaker. In contrast to the standard app that revolves around conversation between family and friends, the Business app is designed for businesses to interact with their customers by providing real-time…

WhatsApp Officially Launches App for Business

Earlier this month, the WhatsApp Business app officially launched in markets such as Indonesia, Italy, Mexico, the U.K. and the U.S. A wider roll-out is planned later in the year. The addition will see business profiles and new messaging tools available for customers as part of a…

Seven minutes to take back your WhatsApp messages

Let’s face it, at some point in our lives, we’ve all said something we’ve instantly regretted. In the days before social and messaging apps, the fallout might have been painful but the worst of it was usually over pretty quickly. In the mobile-first world we live in now, a regretful…

WhatsApp isn’t just for your friends anymore…

When Facebook bought WhatsApp in 2014 for £11.4bn, it understood one vital thing – we like talking to our friends. As technology has changed, so have our habits – we’re not picking up the phone to talk any more, we’re picking up the phone to text. This makes messaging platforms…

What’s up with WhatsApp?

Had you even remembered WhatsApp had a ‘status’ feature? It’s that original line that states ‘Hi there, I’m using WhatsApp’ underneath your profile that probably hasn’t been changed, or in my case, noticed, since you downloaded WhatsApp when it was released in 2009. Talking of originality, WhatsApp have now changed…

Whatsapp adopts a few Snapchat features

Following the recent trend of all social messaging apps becoming clones of Snapchat, Whatsapp appear to have jumped on the band wagon. When Instagram launched “Stories” at the beginning of August it didn’t go unnoticed that emulating Snapchat was becoming very fashionable amongst social messaging apps, mimicking features such…

Facebook collects WhatsApp’s data – what all marketers need to know

The biggest news to come out of social over the weekend has been the controversial reveal that WhatsApp will now be sharing its data on consumers with Facebook.

Facebook’s WhatsApp exceeds expectations by hitting 700M active users

The world’s most popular mobile messaging service, WhatsApp which launched back in 2009 and has now reached over 700 million active monthly users across the globe. WhatsApp’s co-founder Jan Koum made the announcement on his Facebook page. The company was acquired by Facebook for $19…

What’s up with WhatsApp?

Whether it’s the press, financial traders or marketers, everyone has had an opinion on the recent acquisition of WhatsApp by Facebook. Did any of you see the unfortunate (funny) typo, by the BBC which turned the news story into Facebook acquires “massaging service”? Uh oh! Last week,…

Misinformation, Trust, and the Battle for Truth

Truth on Fire, and Brands Are in the Line of It We’re all in the truth business now. At Somerset House, on a chilly evening in June, I joined a panel to unpack the uncomfortable realities of misinformation and disinformation, and what brands can do about it. The session was…

Social snapshot: Meta’s ad blitz is a land grab

Meta didn’t announce updates. It announced control. At NewFronts 2025, Meta rolled out tools, formats, and algorithms that signal one thing: it wants to own the attention economy from top to bottom. Discovery, distribution, and even your creative process. This isn’t just about more ad slots. It’s…

Social snapshot: Video overload and AI infiltration

LinkedIn wants you to use video – like NOW You may be familiar with LinkedIn’s Wire Program – well, it’s now called BrandLink, and it’s LinkedIn’s way of persuading you to use video as much as possible. It’s already got its main video users like…

Social snapshot: AI and video (again!)

Seems AI has dominated the conversation for such a long time now – so it was only a matter of time before the likes of Meta strutted their stuff in line other LLMs. The announcement of Llama 4 is set to revolutionise AI usage, as it…

Hashtags are dead. Here’s what actually gets you seen in 2025

There was a time when hashtags ruled social media. Marketers would cram as many as they could into a post, hoping for a golden boost in reach. And for a while, it worked. Instagram posts with 11+ hashtags once saw a 79.5% engagement increase (Sprout Social, 2025).

Social snapshot: Brace yourself

Meta’s selling more ads, TikTok’s selling more stuff & users have all the power Meta is flogging more ad space, TikTok is coming for your wallet, and Instagram is sneakily reshaping how brands tell their stories. Meanwhile, AI is worming its way into your DMs, Threads is…

Are links in social posts killing your engagement?

Links are a double-edged sword in social media. They can drive traffic, but they also risk cutting your engagement. Platforms are rewriting the rules to keep users on their apps. And it’s changing how links perform in posts. The challenges with links in social posts Algorithms deprioritise external links (I…

Social snapshot: Social media is broken

Subscribe on LinkedIn Let’s face it, social media is a hot mess right now. Platforms are ditching old features, testing new ones that might flop, and making changes that confuse more than they help. From Instagram scrapping hashtag follows to TikTok strong-arming creators into its shop, the…

Social Snapshot — 14.08.2024

Curious about the latest buzz in social media this week? Dive into today’s Social Snapshot to catch up on all the must-know updates and key moments you might have missed. Let’s jump right in! TikTok Messaging TikTok is upping its direct messaging game with new features like video…

SOCIAL SNAPSHOT — 17.07.2024

What’s new this week in the world of social media? Find out in today’s Social Snapshot featuring all you need to know and everything important you may have missed. Let’s get started! LinkedIn Accelerates AI-Powered Campaigns LinkedIn’s new “Accelerate” tool automates campaign creation by scanning URLs and LinkedIn profiles to…

Social snapshot – 03.07.2024

Get ready for another social media snapshot! Each week, we summarise the latest developments to keep you informed. Let’s dive into the key highlights from the last 7 days: WhatsApp tests new AI selfie generator tool Meta is introducing a new AI feature to WhatsApp: an image creation tool that…

Social snapshot – 12.06.2024

Staying updated with the ever-evolving world of social media is tough at times. Explore and learn about the most recent highlights and trends right here: YouTube tests QR codes The video network is introducing QR codes for channels to enable quicker connections. It is also testing effects creation for Shorts…

Social snapshot – 22.05.2024

Stay updated with the constantly evolving world of social media. Discover the latest highlights here: WhatsApp adds new status colours and fonts WhatsApp has introduced new creative features for its “Status” option, offering more ways to personalise your temporary updates. Read more here. TikTok launches program to…

Social Snapshot — 13.12.2023

It’s that time again! Discover another social snapshot of what you might have overlooked this week in the fast-paced world of social media 👇 Next-Level Analytics: LinkedIn Introduces PEDAL Exciting news from LinkedIn! Introducing PEDAL – the Privacy Enhanced Data Analytics Layer. Now, you can supercharge…

Social Snapshot – 30.08.23

Keeping up with the constantly changing social media landscape is challenging. Check out the latest social media headlines below: Instagram tests new comment reply/share options Instagram is working on the option to share comments from any public feed post or Reel to their Instagram story, a great way to…

Social snapshot – 09.08.2023

Keeping up with the constantly changing social media landscape is challenging. Check out the latest social media headlines below: WhatsApp ads screensharing on video calls WhatsApp has added another element to its video calling option, with screen sharing now available in the app. Find out more here.

Social Snapshot – 21.06.2023

Welcome to social snapshot, your go-to source for staying updated on the fast-paced world of everything related to social media. We’ve got you covered with the most recent highlights over the past week. Let’s get going and dive right in: Social Summit This exclusive event will challenge your perceptions of…

Social Snapshot – 17.05.2023

Keeping up with the constantly changing social media landscape is challenging. But don’t worry – we’ve got you covered. Check out the latest social media headlines below: Meta introduces ‘Meta Verified’ program to users in the UK Meta’s expanding availability of the ‘Meta Verified’ subscription scheme to the UK users.

Social Snapshot – 22.03.2023

Keeping up with the constantly changing social media landscape is challenging. But don’t worry – we’ve got you covered. Check out the latest social media headlines below: WhatsApp adds new group chat controls The app announced new control options for group chats which will enable users to manage who joins…

Spooky Times – When Instagram goes down on Halloween… 👻

On the spookiest day of the year, Instagram suffered a worldwide crash and suspended accounts without warning users.

Social snapshot – 10.08.2022

It’s that time of the week again! Take a look at the latest happening in the world of social media: WhatsApp adds new privacy tools WhatsApp has announced additional features for more privacy, protection, and control for users. Find out more here. And YouTube is adding features…

Social snapshot – 13.07.2022

It’s that time of the week again! Take a look at the latest happening in the world of social media: Instagram tests a ‘Notes’ shelf The platform adds a Notes shelf into your IG Direct inbox, where you can post status updates, or whatever you wish, to be shared with…

Social Media Giants Fight

In today’s blog post, I wanted to talk about something that piqued my interest this week. According to The Washington Post, Meta – the parent company that owns Facebook and Instagram – has hired political campaign group Targeted victory to run a disinformation campaign about its…

Travel buyers shift the social conversation

Travel research shows a shift in the social conversation

Social Snapshot – 15.12.2021

It’s that time of the week again. Have a look at the latest happening in the world of social media through our social snapshot: Twitter adds auto captions for video uploads Twitter has announced that all videos within tweets will have auto captions, providing more ways…

Episode 68 : Serious Social – China – The social Innovator, opportunity and trendsetter

Ep 68: Serious Social – China: The social Innovator, opportunity and trendsetter China is home to the world’s largest social media market, with over 931 million users. In this week’s Serious Social episode, Katy Howell is joined by Domenica Di Lieto to discuss social media in China,…

Wait… Who turned out the lights?

As I am sure many of you know, Facebook suffered a major outage yesterday (Nearly 6 hours to be exact!). With chaos on the streets, many users fled to the safety of other platforms such as Twitter, Linkedin and, of course, Tiktok. Problems were reported across the world,…

Who’s the social platform boss?

With just two exceptions, TikTok has held the lead as the most downloaded app for the past 18 months. Its growth has been meteoric and undeterred despite content concerns, data safety issues and other fun controversies. The other important aspect to note is that these downloads are likely from primarily…

Privacy Policy

Let’s start by giving you the lowdown… If you’re an immediate future customer or subscriber, or just visiting our website as a business professional aged over 18*, this Privacy Notice applies to you. This brilliantly crafted notice tells you how we respect your privacy, what info we collect, why we…

Social Snapshot – 09.06.2021

Another week, another Social Snapshot. It can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot:…

Big Brand Secrets to Creating Audacious, Killer Social Content

Big Brand Secrets to Creating Audacious, Killer Social Content Tune in to our latest podcast ‘Big brand secrets to creating audacious, killer social content’ where Katy Howell chats to McDonald’s Director of Digital, Karl Boyce, and Auto Trader UK’s Head of Content & Social Media,…

Social Snapshot 11.11.2020

Another week, another #socialsnapshot. This week saw updates across many of the big social media players. A big focus has been on Twitter following its continued censorship during the US Presidential Election. Marketers are also keeping an eye in the shifting power of e-commerce platforms following the positive…

Episode 35: Serious Social – Branded Communities

Ep 35: Serious Social – Branded Communities Join Katy Howell and award-winning marketer Nick Watt in this episode of Serious Social as they explore the world of branded communities and discuss how brands like Adobe, Levi’s, Google and more, create thriving communities. If you’re…

Episode 29: Serious Social – with Milly Youngman

Ep 29: Serious Social – with Milly Youngman In this episode of Serious Social, Katy Howell is joined by Milly Youngman, social media manager across multiple Travelopia brands, to discuss how Milly spins many social media plates whilst maintaining a strategic approach in the challenging…

Ep. 27: Serious Social – Cracking the branded community code

Ep. 27: Serious Social – Cracking the branded community code This year more than most, online communities have sprung up for all sorts of people to connect with each other. Brands are keen to get in on the action, looking to build branded communities. In this session,…

Ep 25: The Now, Next and Normal

Ep 25: The Now, Next and Normal The now, next and normal of social marketing is not just another webinar. It’s a punchy and pragmatic look at how you can prosper as networks shift and behaviours change. You’ll leave the session with actionable direction and…

The only advice you need to know on being authentic on social

It drives me mad when our industry talks about brands being authentic. It is thrown around on social posts, videos and blogs – like a sticking plaster you can slap on a brand to make it all better. It perpetuates the illusion that to be authentic, you just need to…

A new path for B2B social – A post Covid-19 strategy

Social has been hit by a perfect storm. A triumvirate of changes that have set it on a new path. Covid-19, which has more of us on social, spending a lot more time and increased activity is likely to stay; More polarising content has made it a hard…

Priorities for podcasting

The trend for podcasting has not simply grown during the pandemic, it’s exploded. Brands and celebrities alike realised that it was possible to reach their audiences through audio-only, required far less technology and cost next-to-nothing to get going. Whether you’ve joined the trend already, or you’re considering that…

Episode 17: Sounds in social

Ep 17: Serious Social – Sounds in social The latest episode of our Serious Social podcast with our Associate Director, Belle Lawrence looked at the role of sound in social media! Listen now for a deep dive into how you can enhance your ‘sound on’ social…

Social Snapshot 24.06.20

So many insights and developments in one week – let’s get right to it with our Social Snapshot! TikTok reveals how its algorithm works TikTok is working hard to demonstrate it is a transparent company, with this week providing another level of transparency – explaining how its recommendations…

Social Snapshot 17.06.20

It’s that time of the week again – time for our Social Media Snapshot. So, grab a coffee, put your strategy cap on, and settle in for our roundup of the biggest things that happened this week in social media. Facebook adds new functionality to its Portal Move…

Episode 13: Katy Howell in the Downtown Den with Simon Danczuk

Episode 13: Katy Howell in the Downtown Den with Simon Danczuks How can social media play a part in growing your business, especially in times of crisis? Katy joined Simon from Downtown, to discuss everything from reach to personality. If you’re after more know-how…

Surprising social data on B2B Tech buyers

Surprising social data on B2B Tech buyers in the pandemic

Instagram: finally, financially sound?

Back in March, TechCrunch reported Instagram had seen a 40% increase in traffic due to the pandemic. With everyone at home, more time is being spent on digital platforms, and all social media platforms have been nurturing their growing platform in different ways – but what about…

Social snapshot 20.05.28

Another week, another whirlwind of social media updates – stick with us as we take you through everything you need to know: Twitter allows users to choose who can rely to Tweets Twitter is testing a new feature that allows users to prohibit entire groups of people…

Social Snapshot 13.05.20

We’ve all likely noticed the upswing in social media traffic – but we now we have hard statistics on the massive surge happening in recent months. A look at monthly traffic, Google’s new digital skills training sessions, Facebook’s redesign and more! Media habits are changing Across all…

Social Snapshot – 06.05.20

As we’re all suffering lockdown fatigue, the social platforms are pushing on with new features to beat the isolation. A look at Q1 earnings, explains why there is a dash to create even more compelling reasons to stay on social. After all, there are more people spending more…

Ep 4: Serious Social – Has our sense of community changed?

Ep 4: Serious Social – Has our sense of community changed? Social media is replacing some of the physical proximity we’re missing, brands have the chance to be a part of this right now. In this episode, Associate Director Belle Lawrence considers how the current climate…

Ep 3: Serious Social – Planning your social for tomorrow, today

Ep 3: Serious Social – Planning your social for tomorrow, today What planning must you do for the inevitable new normal? What we know is – fundamentally the pandemic is changing some big factors in society from economy to technology. We need to understand where…

Plan for your social tomorrow, today

What planning must you do now for the inevitable new normal It’s frantic busy. Every marketing department and agency is resettling and refocusing. Spinning multiple plates as usual! Last week, the below diagram was shared with me on the Drum Network Slack channel. I loved it – it summed up…

Social media marketing – answering the right questions

75% of users never go beyond page 1 of a Google search query. To reach your audience effectively, the key is to know what their interests are, and what questions they have. To achieve that balance, you need experience and a few choice tools that can make all the difference.

Social Snapshot – 25.03.20

Right now, social media is playing an important role in our lives more than ever. So, to keep users engaged, our favourite platforms have continued to launch and test new features. But if you’ve missed out on the news announcements this week, then don’t panic, we’ve got you covered! Instagram…

Social Snapshot – 18.03.20

The world is a crazy place right now. With news announcements being released every hour and a big cloud of uncertainty looming over our heads, it’s very easy to miss what’s happening in the industry. But, we’re here to help out ‍♀️ bringing you the latest social news… LinkedIn’s launching…

Social Snapshot – 04.03.20

Here at IF we love all things social. So, we’re always interested in staying up to date with the latest happenings and bringing them to you in our weekly Social Snapshot! Read on to find out what’s been happening in the past week… Instagram’s testing IGTV reactions. Instagram is…

Small travel is beautiful

A lot can happen in a week, and so much more can happen in 12 months. Particularly when it comes to data, insights and the world of social media. So, one year on from our last travel report, there are some big changes you NEED to know about. Especially if…

Social Snapshot – 22.01.20

At IF we love all things social. So, we’re always interested in staying up to date with the latest happenings and bringing them to you in our weekly Social Snapshot! Read on to find out what’s been happening in the past week……

Facebook’s latest move

As a consumer, you’d be forgiven for missing the change in product branding which occurred this week by Facebook. Sorry, FACEBOOK. Their announcements around the rebrand focus on their objective to be “clear” about which products belong in their wheelhouse. This effort may seem little more than…

Anyone saying Facebook isn’t a channel for B2B isn’t doing it right!

It’s astonishing the number of people who proclaim this without having even tried using the platform for B2B. “Facebook is more of a consumer channel. We use Twitter and LinkedIn.” Yet, when pressed, the spokesperson rarely has any supporting evidence or experience as to why they’ve landed at this conclusion.

What IS going on with Facebook these days?

There were lots of announcements to take note of at the latest F8 developer conference, but which are the ones you really need to know, and what do they mean for your social media strategy? Groups and Events are the new black In an update that Zuckerberg is calling “FB5,”…

Facebook F8 Roundup – Day 1

“The future is private.” This is the key theme from day 1 of the Facebook F8 developer conference that kicked off last night. We saw announcements from the likes of Facebook, Instagram, WhatsApp and Messenger, and my god, these updates are making the future of technology look very bright indeed.

Social Snapshot – 17.04.19

Another week has passed, and my, what a week it has been! We’ve rounded up the best articles and updates, just for you. So, carry on reading, and we’ll get you up to speed with the latest happenings in social in no time Facebook’s testing a new stories-like, ‘swipeable’ news feed. …

Facebook’s messaging integration and what to do with it.

As I’m sure you are aware, Facebook recently announced they are working on combining its messenger with WhatsApp and Instagram. Allowing cross-communication across the platform for its users. The new messaging system will allow all three platforms to remain separate, however, users will be able to send and reply to…

Social Snapshot – 06.02.19

Hi… us again! Bringing you a roundup of the best social media news from the past week. Stay with us and we’ll get you up to date with the latest happenings in social in no time! Instagram Adds Option to Link to Instagram Stories, Expands Stories Promote Tool…

Social Snapshot – 30.01.19

Welcome back, to another week of IF Social Snapshot! A wonderful roundup of social media news that we believe you should know. Stick with us and you’ll always be up to date with the latest happenings and new updates on social! Facebook’s planning to integrate its messaging platforms…

Student Voices are on LinkedIn looking a lot like Snapchat’s Stories

Seemingly inspired by Snapchat, LinkedIn has launched a new feature called Student Voices, which has a few similarities to Stories. In fairness, every other social platform including Twitter and WhatsApp, has their version of Stories so it was only a matter of time before LinkedIn found a reason to do…

The overdue redesign of Facebook Messenger ensures the app remains relevant

The Messenger app for Facebook has been around for a long time, initially launched as Facebook Chat in 2008 and becoming a standalone app in 2011. New features have been added and updates made but a thorough consolidation of purpose and design has been long overdue. The…

The bright side of social

It’s fair to say that social media receives more bad press than it gets appraisals. From the Cambridge Analytica scandal to the continuous battle against fake news, the bullying problem amongst youngsters, negative effects on mental health…the list goes on. These issues shouldn’t be ignored, but sometimes we…

We’re multi screening more than ever

A recent Facebook study using eye-tracking and device-tracking has found that TV viewers are also looking at their smartphones 31% of the time, most often at a social app. More than half of participants’ mobile time was devoted to Facebook, Instagram, WhatsApp, and Messenger. There…

LinkedIn Voice Messages

LinkedIn’s latest feature update allows the sending of recorded audio messages from one member to another. Reducing the friction of communication in an online community like with any new tool, voice messages, can be used well or poorly. By providing its users with an option that is…

New ‘Memories’ feature launched by Facebook

We all enjoy reminiscing on the good old days. Remember how much fun life was before you had to work on being an adult? Roller-skating while being pulled along by your dog, running through a meadow full of wildflowers, discovering the lost city of Atlantis with your best buddy Flipper.

A Brief History of Social Media

Did you know that the first social media site was called “Six Degrees” and was founded in 1997? Many believe that it’s Facebook that has largely reshaped the way we connect and stay in touch with each other; however, this type of networking can be traced back…

Could Instagram be implementing video call features?

Instagram has developed into far more than a photo-sharing app and it’s showing no signs of stopping. It’s recently been reported that we could be seeing video and voice calling added to the expanding list of features. Secret codes have been found hidden in the app’s APK (android application package)…

Has Facebook summited?

It’s a question I’m regularly asked. I’m fortunate enough to be a BBC News room regular, commentating on Earning Calls for each Social Media channel. Irrespective of the prime brand being discussed, the topic of Facebook’s ability to sustain incremental profits always arises. Today, Facebook isn’t just the powerhouse of…

The Facebook Fashonista…

Facebook’s latest report, released at the end of January, focuses on social usage and the impact this may have on the fashion shopping journey, and ultimately, what this might mean for marketers. The report, with feedback from 4,500 people, includes insight into why people open social media apps while shopping,…

A new addition to the Instagram family

Social platforms have become much more than a place to share words and pictures. You can stay in touch with your Aunt, play Scrabble with her and tag her in hilarious cat videos. Social has long replaced traditional forms of communication like writing, to keep in touch. In many cases,…

800 million users and counting…

If you still haven’t considered including Instagram as part of your Paid Ad spend, I’m hoping by the time you’ve finished reading this, you’ll change your mind. From its launch in October 2010, Instagram has become one of the most popular Social media channels with 800 million active users.

Facebook’s new snooze is the best thing to happen to your friendships

Are you being bombarded on Facebook with jealousy-inducing updates, all posted by that one friend we all have? Of course you don’t want to unfriend or permanently unfollow them because you do care, but if you see one more photo of them posing on a pristine…

How Snapchat has gifted growth to Facebook

Since its inception in 2004, Facebook has enjoyed largely uncontested growth. User acquisition has been consistent, and subsequent monetisation has been compelling. Last month’s earnings call, revealing a $3.89bn quarterly profit, up 71% from last year, revealed success that wasn’t foreseen by City Analysts, or Facebook’s own leadership team –…

Is there a place in your life for so many Stories?

With news that WhatsApp Status has 250M daily users, and that Facebook is allowing users to share their Stories publicly, I’m beginning to wonder if there’s enough room in our busy lives for all of these Stories apps? And precisely which platform should I pick to share the intricacies of…

Facebook Continues to Dominate. But Why?

A recent survey compiled by Statista showed that Facebook is still reigning supreme over the social media-sphere – with its monthly views sitting comfortably ahead of the competition. 706 million view’s worth of comfortable to be precise. And it’s not just Facebook. Whatsapp…

Why Snapchat should dump the chronological feed

Following Snap Inc’s first quarterly earnings report on Thursday there has been a lot of speculation around the apps battle against copycats such as Instagram Stories, WhatsApp Status and to an extent Facebook live. Two of the operational highlights of Snaps Q1 report below paint…

6 steps to a smarter smartphone social strategy

Social and mobile go together like Instagram and food porn. They are a match made in marketing heaven. Why? Because for every waking moment, consumers seem surgically attached to their phones. And according to the latest research, when it comes to social media, 80% of folk now access social via…

Instagram sends a direct message to Snapchat’s users

I don’t know about you but I am tired of writing and especially reading, blogs with the same narrative, but here I am doing it again. Instagram has copied Snapchat… and if I had a penny for every time I have read about this topic I would have at least…

Facebook keeps telling the same story

Facebook has been testing yet another story feature for its mobile proposition in selected countries, and it is currently opening it up to a few more. This could be an indication that the feature will soon be launched globally, but there hasn’t yet been an announcement…

Meet Uptime!

A new app with the invite code ‘pizza’, say no more, we’re sold! YouTube has always been the old faithful, reliable friend that never lets us down and keeps us laughing into the early hours. Strange and random, yet those YouTube videos always give us something to talk about. However, it…

What is Facebook Instant Articles and does it replace my blog?

Question: should I be using Facebook Instant Articles, and does it replace by blog. Answer: yes and no. Glad we sorted that one out. Merry Christmas and we’ll chat in the New Year. Okay, so I’m guessing you need a little more info than that. Fair point. What is…

2016: A Year In Video

2016 right? It’s been a crazy year. Aside from the politics and the entire world being different now, social has notably evolved – particularly when it comes to video. Here are some of the ways social video has changed: Facebook Live Despite being launched in August…

Search results for "whatsapp"

WhatsApp, Keeping us Connected

Ad-free WhatsApp soon to be a thing of the past

Will cashing in on WhatsApp pay off?

WhatsApp Officially Launches App for Business

Seven minutes to take back your WhatsApp messages

WhatsApp isn’t just for your friends anymore…

What’s up with WhatsApp?

Whatsapp adopts a few Snapchat features

Facebook collects WhatsApp’s data – what all marketers need to know

Facebook’s WhatsApp exceeds expectations by hitting 700M active users

What’s up with WhatsApp?

Misinformation, Trust, and the Battle for Truth

Social snapshot: Meta’s ad blitz is a land grab

Social snapshot: Video overload and AI infiltration

Social snapshot: AI and video (again!)

Hashtags are dead. Here’s what actually gets you seen in 2025

Social snapshot: Brace yourself

Are links in social posts killing your engagement?

Social snapshot: Social media is broken

Social Snapshot — 14.08.2024

SOCIAL SNAPSHOT — 17.07.2024

Social snapshot – 03.07.2024

Social snapshot – 12.06.2024

Social snapshot – 22.05.2024

Social Snapshot — 13.12.2023

Social Snapshot – 30.08.23

Social snapshot – 09.08.2023

Social Snapshot – 21.06.2023

Social Snapshot – 17.05.2023

Social Snapshot – 22.03.2023

Spooky Times – When Instagram goes down on Halloween… 👻

Social snapshot – 10.08.2022

Social snapshot – 13.07.2022

Social Media Giants Fight

Travel buyers shift the social conversation

Social Snapshot – 15.12.2021

Episode 68 : Serious Social – China – The social Innovator, opportunity and trendsetter

Wait… Who turned out the lights?

Who’s the social platform boss?

Privacy Policy

Social Snapshot – 09.06.2021

Big Brand Secrets to Creating Audacious, Killer Social Content

Social Snapshot 11.11.2020

Episode 35: Serious Social – Branded Communities

Episode 29: Serious Social – with Milly Youngman

Ep. 27: Serious Social – Cracking the branded community code

Ep 25: The Now, Next and Normal

The only advice you need to know on being authentic on social

A new path for B2B social – A post Covid-19 strategy

Priorities for podcasting

Episode 17: Sounds in social

Social Snapshot 24.06.20

Social Snapshot 17.06.20

Episode 13: Katy Howell in the Downtown Den with Simon Danczuk

Surprising social data on B2B Tech buyers

Instagram: finally, financially sound?

Social snapshot 20.05.28

Social Snapshot 13.05.20

Social Snapshot – 06.05.20

Ep 4: Serious Social – Has our sense of community changed?

Ep 3: Serious Social – Planning your social for tomorrow, today

Plan for your social tomorrow, today

Social media marketing – answering the right questions

Social Snapshot – 25.03.20

Social Snapshot – 18.03.20

Social Snapshot – 04.03.20

Small travel is beautiful

Social Snapshot – 22.01.20

Facebook’s latest move

Anyone saying Facebook isn’t a channel for B2B isn’t doing it right!

What IS going on with Facebook these days?

Facebook F8 Roundup – Day 1

Social Snapshot – 17.04.19

Facebook’s messaging integration and what to do with it.

Social Snapshot – 06.02.19

Social Snapshot – 30.01.19

Student Voices are on LinkedIn looking a lot like Snapchat’s Stories

The overdue redesign of Facebook Messenger ensures the app remains relevant

The bright side of social