Last week Google quietly added an interesting new feature to its Insights for Search tool, predictions of future search trends. If you don’t already use Insights, you should, it’s a useful tool for monitoring search trends in order to get a good picture of how consumer interest…

On the surface, URL shortening services such as https://bit.ly are a great idea, because they can turn long, messy web addresses like this: https://business.timesonline.co.uk/tol/business/industry_sectors/support_services/article6788774.ece Into nice tidy addresses like this: https://bit.ly/g4ol9 This is especially useful for posting to Twitter, since it…

Following the release of our Truth about Twitter report recently, we were contacted by Guy Stephens, the Online Help Manager of mobile phone retailer, The Carphone Warehouse, who wanted to highlight some of his company’s experience of using Twitter to support its customer service operation. Since we’re not planning to…