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Everyone is talking about moments…literally

  Everywhere you go right now the digital marketing world is talking about ‘moments’… Google have their ‘micro-moments’ story, brands are high-jacking moments everywhere to meet their marketing objectives and reach relevant audiences, heck, Twitter even added a new section to the platform called moments – and let’s face it: if Twitter hadn’t jumped on…

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Social customer service doesn’t increase complaint volume

It’s true! Social doesn’t increase your volume stack. Businesses who are yet to embrace social are still being complained to. The consumer picks up the phone and gifts you their feedback. They may also share an email with senior management AND then, they will go onto social to bemoan your businesses dated approach to customer…

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Top 3 Visual Trends for 2016

  Our team had the pleasure of going to a seminar by Getty Images talking about the visual trends for 2016. The event took place at their new exhibition offices in London, and it was organized by the lovely folks at The Drum Network (shout-out to Naomi for inviting us!). It was an hour of…

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Facebook Canvas

On February 25th Facebook launched what they are calling Canvas, a full-screen ad experience. Originally announced at Cannes Lions way back in June 2015, Facebook’s chief product officer Chris Cox demonstrated mock-ups of a new mobile format that takes over the mobile screen after a user clicks on it from the news feed, it then…

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Keeping a Content Library

For some (not us) managing multiple social media channels can be a daunting and stressful task. Curating content is only half the battle. Having to come up with attention-grabbing, witty and imaginative copy is the other. That being all before you have even given the slightest thought about the long, sometimes complex task of scheduling…

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