CE16_Blog-Square-2020

Facebook Video Tools – What’s new

  Mark Zuckerberg has recently announced a whole new range of video tools across the Facebook app family.   And without further ado, here is what’s coming;   With video calls, Facebook will soon double the amount of group video calls from 4 to 8 participants – which according to Zuckerberg, group video calls have…

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Episode 6: No! Don’t just repurpose social content

  Ep 6: Serious Social – No! Don’t just repurpose social content So, how do we speed up creativity? How do we increase the relevancy for our audiences, and how do we create a well-oiled production machine? Katy outlines a framework for creating the right content under pressure. If you’re after more know-how to break…

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SocialSnap-2020_square

Social Snapshot – 22.04.20

Oooh it’s been a creative week in social. The channels are beefing up their dev kits and creative back rooms with some new tools. There is no excuse now not to break the social boring and explore new ways to connect to customers. There has also been a flurry of functions to help small businesses.…

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Tech Talk: the ongoing B2B conversation on social

Though lockdown is in full swing, we haven’t all gone mute as a result. In the B2B tech sector, conversations around AI, cybersecurity, cloud, etc. are all staying strong – but have the discussion points changed, and what can you do to adjust your messaging so you remain relevant with your customers? We recently released…

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KP13_Blog-Square-2020

It’s time to serve, not sell

Navigating through today’s societal challenges as a marketer is no easy task. Driving business objectives while also remaining respectful and providing support to audiences is a delicate balance that can easily be threatened with one wrong move. In recent podcast “Marketing in the time of Coronavirus” with Mark Ritson, he highlights some examples of campaigns…

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SocialSnap-2020_square

Social Snapshot – 15.04.20

Pah! Long weekend, what long weekend.  When you’re in social, the chatter doesn’t stop just because it’s Easter. Whilst the conversations rise, the channels push out Beta functions they would normally keep under wraps until they were properly tested. Many companies are experimenting and launching co-viewing entertainment content faster than you can shout “chocolate eggs”.…

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