Advertising and consumers – the break up

Let’s be honest, when B2B marketers talk about channels, YouTube often doesn’t get the attention it deserves. It’s typically seen as a brand awareness play, useful for visibility, but not necessarily for targeting decision-makers or driving meaningful action. That’s a myth worth challenging. While YouTube isn’t a perfect tool for…

Snapchat’s New Updates: Better Editing, Saved Stories, and Powerful Creator Insights Snapchat has released several exciting new features aimed at helping creators make more of their content and better understand how their posts are performing. These updates include new video editing tools, creative templates, saved Stories, and…

Alright, content creators, gather ‘round – Instagram’s dropping two big updates this week, and one of them might just save you from those “Wait, what was my next line?” moments. 1. Instagram Edits Now Has a Built-In Teleprompter (Finally!) Let’s be real: reading a script off-camera without looking like a…