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Join the POTUS on Snapchat

    Gone are the days when you would receive updates from politicians through a press conference or televised announcement. Instead, more and more state officials are opting to voice their policies and connect with their constituents through popular networks like Twitter and Facebook. According to Pew Research, 61% of millennials obtain their news from…

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Is Peach just another social fad?

  It has only been 12 days and the first part of prediction 1 in our Blog 28 things guaranteed to happen in social in 2016 may soon become a reality. We predicted that a ‘Shiny new platform labelled the ‘next big thing’ will emerge’ and that ‘Digital professionals will create accounts but never return.’…

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Watch out: Buffer just got buff-er!

We have all been fans of Buffer for a while here at Immediate Future. For those that do not know, Buffer is a content curation and scheduling platform. It’s great for recommending content, posting, and seeing the success of this activity. It plugs in to pretty much every platform and third party tool you would…

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Facebook messenger for the professional

The use of social networks, especially Facebook, in the workplace has always been a contentious issue. A kind of tightrope that companies often struggle with to strike the right balance – a 15min social media break in an 8 hour working day can help to recharge the mind and boost productivity. But businesses run the risk…

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Spectre infiltration: A Bond guide to social media

  Mission from ‘M’, just in. You must infiltrate popular social media networks with highly dynamic content, and engage your targets where possible, as the Spectre network makes a worldwide offensive. You’ll have ‘paid’ support from Q branch in the form of cutting edge channel technology and the latest in native video and Hi-Res content.…

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London Fashion Week’s digital makeover

London Fashion Week 2015 witnessed brands lighting up the digital world, from Burberry’s use of Snapchat, Hunter Original’s use of Periscope, and Topshop’s use of Pinterest. The digital world has introduced brands to a limitless audience. The use of Pinterest and Instagram in London Fashion Week enabled brands to show their 2016 spring/summer collections to…

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What are Snapcodes and how can I use them?

You might have noticed twitter is full of ghosts. You might have asked ‘Why?’ or ‘Who am I going to call?’ well I can tell you, Snapchat is why. An ever growing number of users are utilising Snapcodes to migrate Twitter followers over to Snapchat and with 100 million daily active users Snapchat is now…

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How to target gamers – the easy way

YouTube has launched a new service designed specifically for gamers, YouTube Gaming, in a brazened attempt to compete with Twitch – a company that it lost out to Amazon in trying to buy last year – in the live streaming arena. While it may not be exciting news in itself (unless you’re a gamer, of…

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