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Category Archives: B2C social media

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  2. Category "B2C social media"
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AL25_Blog-Square-2019

Going gaga over going global on Facebook ads?

If you’re reading this, you’re probably already familiar with the Business Manager on Facebook, and perhaps using it to great advantage in your paid social strategy. For some, the next step is considering markets outside the UK… nope, I’m not going to mention the ‘B’ word! Having attended Facebook’s recent “Breaking Boarders” event, we thought…

October 15, 2019
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KP04_Blog-Square-2019

New season, new features

New season, new features   In anticipation for the holiday season, Facebook has launched two new features to help marketers with their holiday push.   Feature One: Customisable Story Templates  Facebook has finally taken a page out of Canva’s book, with the introduction of customisable templates to boost holiday creatives. Businesses can now create vertical,…

October 14, 2019
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ss18_Blog-Square-2019

Instagram’s improving its eCommerce platform features with the use of AR

It doesn’t seem like long ago since Instagram announced it will be entering the world of eCommerce. And it definitely wasn’t long ago that users of the platform could create their very own AR filters. To maximise the usage of both features, Instagram is testing a new option for users to virtually try on specific…

October 7, 2019
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WL10_Blog-Square-2019 2

Facebook begins hiding like counts

And so it continues… Facebook is following in the footsteps of Instagram and going ahead with testing the hiding of like counts. Starting in Australia, users will still be able to see their own like count, but this will be hidden from everyone else. Instead, followers will only be able to see who has reacted…

September 30, 2019
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Why employee advocacy should be part of your marketing plans

Meet employee advocacy, the first cousin to influencer marketing. Your employees are generally the best advocates you have. They can be a credible and creative way to build brand recognition and instill trust in your business as well as generating word of mouth. And let’s be really honest, where you may not have budgets for…

September 16, 2019
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AL24_Blog-Square-2019

Social platforms make us all creators

There have been some great releases recently from the social platforms which make us all into creators – but before you leap into testing them, consider why. Is it just a “be first” mentality, or have you come up with a great idea and you’re looking for the right medium & channel to execute it…

September 10, 2019
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KP02_Blog-Square-2019

No need to re-invent the wheel: Getting the most out of your content

So you and your marketing team have taken an idea from the drawing board through to execution and you now have a great piece of content you can all be proud of, but now what? You can share it across your networks and hope it hits your target audience – but what happens after that?…

September 9, 2019
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Advertisers in the Bake Off recipe

Episode 2 *spoiler alert* don’t read unless you’ve watched! Since its move to Channel 4, Bake Off has offered advertisers the opportunity to be part of this cake obsessed community for 8 weeks of autumn. After the initial move to a commercial station (which came with some negativity), advertises embraced the chance of reaching eyeballs…

September 4, 2019
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GBBO: All eyes are on Twitter

Episode 1 *spoiler alert* don’t read unless you’ve watched! Even before season 10 of Bake Off started, social was alive with intense anticipation. By 7.45, according to Brandwatch data, there were over 24 thousand posts on Twitter from 7,898 authors – suggesting that enthusiasm for the show had people posting a few times in excitement.…

August 28, 2019
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WL08-Blog-Square-2019

Instagram sparks up AR creation tool for all users

The future of Instagram looks fun, funky and a whole lot more filtered! That’s because they’ve recently opened up the Spark AR filter creation platform for all users, allowing anyone to create augmented reality filters and publish them on Instagram stories! This will open a whole host of new options for users, expanding on an…

August 20, 2019
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  • It’s time to stop underestimating baby boomers when it comes to #socialmedia. With up to 17 times more spending pow… https://t.co/VWKeq76Ubi20 hours ago
  • Let's get REAL! Most of the content we scroll through on social is BORING. In our upcoming webinar, 11th Feb,… https://t.co/5Jv4TCaxSbyesterday
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IFtweeter
  • It’s time to stop underestimating baby boomers when it comes to #socialmedia. With up to 17 times more spending pow… https://t.co/VWKeq76Ubi20 hours ago
  • Let's get REAL! Most of the content we scroll through on social is BORING. In our upcoming webinar, 11th Feb,… https://t.co/5Jv4TCaxSbyesterday
  • If you want to build a successful social relationship strategy on social, you must think about your customers needs… https://t.co/Ysma6nvSieyesterday
About us

Since 2004 we’ve been using social media to deliver value to worldwide clients. Our experience, events, online resources and training are proven to enable you to make better business decisions.

Talk To Us:
  • Address:
    Applemarket House
    17 Union Street
    Kingston upon Thames
    Surrey KT1 1RP
  • Tel:
    +44(0)20 8547 1830
  • Email
    contactkate@immediatefuture.co.uk

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Testimonials
  • Having worked with immediate future for almost two years, it is clear that their social media knowledge is outstanding. They have constantly given strong counsel that has informed our strategy and aligned with our business goals. Their enthusiastic team has ‘raised the bar’ on social media management and their ideas and constant innovation delivers results beyond expectation  
    Indesit
    Adam Woolf
    Marketing director, Indesit Company
  • IF has been a great support to us in developing our social presence across Europe, adding value with their thorough knowledge and skills in both planning and executing social activity. I have no hesitation in highly recommending IF as a partner in Social Media strategy development. The team are conscientious, hardworking and always reliable.
    Staples-logo
    Ruth Coates
    Cross Channel Marketing Staples Europe
  • I was impressed with the impact of immediate future’s activity, the reach and influence that has been created through the tactics we employed was beyond our expectations. As a direct consequence we now see social media as an integral part of bmibaby’s activity.
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    Katherine Hill
    Head of Communications, bmibaby
  • immediate future have been instrumental in helping us shape our social media strategy. Their rigorous process and strategic thinking helped us to begin to uncover the value of social media to our business. This has given us the business case for more investment and deeper integration. IF are experts and I would recommend them to any brand who need guidance on social media.
    jd-williams
    Mandy Ward
    Head of Digital Marketing, JD Williams Group
  • At every level, from search engine visibility and brand reputation to driving visits and sales to our website, the immediate future team amplified our online communications, generated advocacy and delivered tangible results.
    Hotel-Chocolat
    Chris Bishop
    Online Marketing Manager, Hotel Chocolat
  • 2013 was a major year in the development of our presence on social media and the way we engage with online audiences. We brought on immediate future, who have done fantastic work with us in building the quality of our content, the tone of voice we use and the strategy in how we use social media channels.This has resulted in substantial increases to our basic communities, our reach and our quality of engagement.
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    Neil Barnes
    Media Relations Manager Benenden Health Care
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