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Category Archives: B2C social media

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  2. Category "B2C social media"
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CJ61_Blog-Square-2020

Preparing your brand for H2 opportunities

  Last Friday, we broadcast the latest episode of our Serious Social Facebook Live. Having moved from an edited weekly publication to a live broadcast. We’ve joined the brilliant British public response in flexing around Covid-19 requirements, whilst continuing our commitment to surface, address and offer solution to the key issues marketeers and leadership are…

April 20, 2020
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AL35_Blog-Square-2020

Our sense of community is strong, engage with yours

The current climate is changing our perception and view of what the word “community” means. If you’re unsure what you should or shouldn’t be using in your messaging right now – the first task is to listen to your audience. Discover where they are – which channels, but also what their state of mind is. What…

April 14, 2020
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CJ60_Blog-Square-2020

Why does your content look the same as everyone else in industry?

It’s a question that really puzzles me. Along with ‘why do some businesses try to mimic the market leader?’ or, ‘why do B2B companies continue to use awful stock photography of people pretending to be businesspeople?’ or, ‘why do travel companies persist with blue filters?’. At the risk of sounding like my five-year-old daughter: why,…

April 7, 2020
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KH_01_Blog-Square-2020

Plan for your social tomorrow, today

What planning must you do now for the inevitable new normal It’s frantic busy. Every marketing department and agency is resettling and refocusing. Spinning multiple plates as usual! Last week, the below diagram was shared with me on the Drum Network Slack channel. I loved it – it summed up every conversation I have had…

April 6, 2020
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AL34_Blog-Square-2020

Leave a light on

While the streets are quiet and the shops are shut, the bars and cinemas are closed – and so are the theatres. But in the theatre, when they are “dark” (there’s no live production), there’s a tradition to leave a “ghost light” centre stage. Partly for the safety of anyone venturing in to pick up…

April 1, 2020
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LG04_Blog-Square-2020

Social media marketing – answering the right questions

75% of users never go beyond page 1 of a Google search query. To reach your audience effectively, the key is to know what their interests are, and what questions they have. To achieve that balance, you need experience and a few choice tools that can make all the difference. Helpful tools When I search…

March 26, 2020
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CJ59_Blog-Square-2020

In trying times, we have to keep the wheels turning

Very few of society have faced anything like what we all front up to today. Fluid developments continue to alarm and challenge us. Businesses have been placed in a period of uncertainty whilst they seek support from the government. For now, all we can all do is follow the important Government guidelines, look after loved…

March 23, 2020
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WL18_Blog-Square-2020

The importance of customer care amidst the COVID-19 chaos

In such unprecedented and uncertain times, social media platforms have become the go-to for keeping up to date with the latest news regarding Covid-19. Earlier this week we reported that social media activity had risen 25% over the last two week period – and this percentage is set to soar as the UK moves towards…

March 19, 2020
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AL33_Blog-Square-2020

How to navigate when the map keeps shifting

If you, like us, find yourself suddenly working from home, figuring out new technology and ways of staying connected and bonded to your team on one hand, as well as navigating the current landscape in marketing on the other, we’re here for you. Rapid change and uncertainly can make even the most experienced marketing managers…

March 17, 2020
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SCL03_Blog-Square-2020

Nostalgia: why embracing the past is the way forward for social marketeers

Start with the ‘why’. This is [or should be] the mantra for any effective content marketing strategy. This is particularly important with social, where often the hard-sell message needs to take a backseat to genuine engagement and sensitivity when it comes to why social users are on that platform, and why they should even bother…

March 12, 2020
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Latest tweets
  • Break the #social boring in the #B2Bmarketing world with us – we’re looking for a creative, analytical, organised a… https://t.co/y3K09jEArf12 hours ago
  • From first date to wedded bliss. Join @katyhowell live on YouTube, LinkedIn or Facebook at 10:30 GMT today, for tip… https://t.co/mzv8adjph312 hours ago
  • Are you feeling a sense of Déjà vu? Of course you are! 2021 is going to be tough, but what if we told you there are… https://t.co/TId2DlWqLz13 hours ago
Categories
IFtweeter
  • Break the #social boring in the #B2Bmarketing world with us – we’re looking for a creative, analytical, organised a… https://t.co/y3K09jEArf12 hours ago
  • From first date to wedded bliss. Join @katyhowell live on YouTube, LinkedIn or Facebook at 10:30 GMT today, for tip… https://t.co/mzv8adjph312 hours ago
  • Are you feeling a sense of Déjà vu? Of course you are! 2021 is going to be tough, but what if we told you there are… https://t.co/TId2DlWqLz13 hours ago
About us

Since 2004 we’ve been using social media to deliver value to worldwide clients. Our experience, events, online resources and training are proven to enable you to make better business decisions.

Talk To Us:
  • Address:
    Applemarket House
    17 Union Street
    Kingston upon Thames
    Surrey KT1 1RP
  • Tel:
    +44(0)20 8547 1830
  • Email
    contactkate@immediatefuture.co.uk

Find us on:

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Testimonials
  • Having worked with immediate future for almost two years, it is clear that their social media knowledge is outstanding. They have constantly given strong counsel that has informed our strategy and aligned with our business goals. Their enthusiastic team has ‘raised the bar’ on social media management and their ideas and constant innovation delivers results beyond expectation  
    Indesit
    Adam Woolf
    Marketing director, Indesit Company
  • IF has been a great support to us in developing our social presence across Europe, adding value with their thorough knowledge and skills in both planning and executing social activity. I have no hesitation in highly recommending IF as a partner in Social Media strategy development. The team are conscientious, hardworking and always reliable.
    Staples-logo
    Ruth Coates
    Cross Channel Marketing Staples Europe
  • I was impressed with the impact of immediate future’s activity, the reach and influence that has been created through the tactics we employed was beyond our expectations. As a direct consequence we now see social media as an integral part of bmibaby’s activity.
    bmibabylogo
    Katherine Hill
    Head of Communications, bmibaby
  • immediate future have been instrumental in helping us shape our social media strategy. Their rigorous process and strategic thinking helped us to begin to uncover the value of social media to our business. This has given us the business case for more investment and deeper integration. IF are experts and I would recommend them to any brand who need guidance on social media.
    jd-williams
    Mandy Ward
    Head of Digital Marketing, JD Williams Group
  • At every level, from search engine visibility and brand reputation to driving visits and sales to our website, the immediate future team amplified our online communications, generated advocacy and delivered tangible results.
    Hotel-Chocolat
    Chris Bishop
    Online Marketing Manager, Hotel Chocolat
  • 2013 was a major year in the development of our presence on social media and the way we engage with online audiences. We brought on immediate future, who have done fantastic work with us in building the quality of our content, the tone of voice we use and the strategy in how we use social media channels.This has resulted in substantial increases to our basic communities, our reach and our quality of engagement.
    Benenden-Health-logo
    Neil Barnes
    Media Relations Manager Benenden Health Care
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