The Importance of Community Management 

It’s the start of a new year, which means, new starts, fresh minds and maybe, a new social strategy? 🤷‍♀️Or maybe you just want to give your social strategy that extra boost? Either way, it’s time brands start utilising social media to develop relationships with consumers and gain a deeper understanding of their needs – introducing…

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Discover the benefits of social listening

Social media marketing benefits businesses in many ways, not least as it facilitates a unique, direct relationship with your customers. However, many businesses, despite having and managing a social media presence, are failing to recognise one of the key benefits of this media – social listening. What exactly is social listening? Social listening is the…

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Social Snapshot – 27.11.19

At IF we love all things social. So, we’re always interested in staying up to date with the latest happenings and bringing them to you in our weekly social snapshot! Read on for a roundup of the best articles we just have to shout about…   Twitter’s testing tweet scheduling built into the tweet composer. https://po.st/BUBDii …

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Sourcing evergreen posts for your social media platforms

Creating and finding content to share on your social channels never ends, it is a lifelong commitment. And it is true that timely content is crucial to engage your following. But you don’t need to pressure yourself on just creating newsworthy posts; evergreen content can be posted in ‘quiet times’ too. So, what are evergreen…

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