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Need for Speed

Apps have revolutionised speed-reading through displaying single words in rapid succession. These apps are based on a method known as Rapid Serial Visual Presentation, or RSVP. It’s nothing new and has been documented in cognitive psychology since the early 1970s, but with the rise of mobile and apps, its popularity has rocketed. When you read normally,…

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Facebook takes off into space

Facebook has announced it will be partnering with Eutelsat, a French satellite internet operator, to transmit internet connections to offline parts of sub-Saharan Africa from late 2016. Although it now claims a mindblowing 1.5 billion monthly active users, Facebook has long been looking to emerging markets to sustain its astonishing growth. As part of its wider ranging internet.org…

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Facebook hopes to hear the Signal through the noise

Whether you are a budding blogger, a professional journalist, or just trying to ramp up your brand’s content portfolio, Facebook’s latest content offering could prove a useful app with which to familiarise yourself. For years, tabloid newspapers and radio stations have been citing celebrity comments prised from verified Twitter handles. Facebook has been left behind…

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The Emoji Invasion

In recent weeks there have been a few big stories surrounding Emoji that represent the turning of the tide as more and more social platforms adopt them as the future. Firstly Twitter have sold the first of their new offering “Admoji” or custom Emoji, to Coca-Cola to promote their #shareacoke campaign. This is not the…

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What does the #adpocalypse mean for paid social?

Apple’s recent announcement that it was going to be embracing ad blocking software has sparked some serious social debate and birth of the hashtag #adpocalypse. The move by Apple has brought into spotlight the morals and ethics behind the media industry and am sure will bring about another shift because of disruptive technology. The software…

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Facebook Townhall Q&A

3 things we learned from Zuckerburg’s last Townhall Q&A

  Facebook’s CEO Mark Zuckerberg took to the stage yesterday for the latest Facebook Townhall Q&A. He spent the better part of an hour fielding a mix of serious and silly questions about everything from virtual reality and artificial intelligence to why he doesn’t wear a different coloured shirt (he does, on weekends) and what…

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Behind the Curtain at Facebook

Mark Zuckerberg will be hosting his 7th Town Hall Q&A session on Tuesday the 15th of September. This much anticipated event will provide the Facebook community, and a live audience at Facebook HQ, with yet another opportunity to quiz Zuckerberg on a range of (mostly) Facebook-related topics. These Q&A’s have become a popular and fairly…

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Imitation is the most social form of flattery

  The social media industry is always exciting, with new social media sites popping up all over the World Wide Web offering different concepts and uses. Two of the most notable social media platforms that have grown exponentially in recent years have not been born on an American university campus nor hatched by the nerds…

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