The social job hunter

The social job hunter

  What better way to network than virtually, especially when job searching? LinkedIn, you can call out to your connections to let them know you are job searching. You can be introduced to their connections, for maximum networking opportunities. As LinkedIn is a professional networking site, you can also link your Twitter and blog to…

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Mystic Pete’s 2014 social media predictions

Mystic Pete’s 2014 social media predictions

After the hustle and bustle of Christmas and New Year is it customary to sit down and reflect on the past year *yawn* and then (once you have woken up from your sleep) think about the year ahead. It is safe to say the social media industry dramatically changed and grew in 2013, and 2014…

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The social media battle continues

2014: The social media battle continues

There’s no use denying it. We are well and truly in the social media age. An amazing 89% of all web users are on social media networks, and active internet users tend to spend around 16 minutes of every hour they’re online using social media. Despite the unquestionable prevalence of social media, the networks are in a state of constant…

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The year of Google+

2014: The year of Google+?

It’s that time of year when we dust off the crystal ball and try to predict and prepare for what 2014 holds for some of our favourite social networks. And here’s what Bakti expects to see this coming year! Facebook: I’ve seen A LOT of articles peppered around the net claiming that Facebook is in crisis…

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Google+ go enterprise social with closed communities

Google+ go enterprise social with closed communities

G+ yesterday launched another new platform development allowing organisations and employees to create private communities. This is a very ‘social business’ move, with G+ following in the footsteps of LinkedIn’s open and closed groups. The hope is that organisations and its employees flock to the platform to connect through discussion threads familiar to those using internal…

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28 free social media monitoring tools

Who hasn’t been trying to monitor their online performance and hit a road block because you can’t access the proper tools? Maybe you’re up to your eyeballs in meaningless figures and graphs? All you need is a little context, some simple analysis, a general overview – but you don’t want to pay through the nose…

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Google takes hashtags to a whole new level

It may be seven years since Twitter revolutionised the hashtag, but Google Plus is fastly finding new ways to take the hashtag further, and in different ways than ever before. Of course it helps when you own the biggest and most popular search engine in the world. And the most popular video-sharing site to boot.…

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Debating where social sits at #SMWLDN

  On Wednesday evening, I attended a Social Media Week session, ‘The Good, The Bad and The Ugly’. Check out the snap of immediate future‘s Pete looking pretty and enjoying a beverage out of his #SMWLDN cup! As much as I enjoyed the case studies that the panel critiqued and applauded, for me, the session…

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Fashion Week prepares to use social media as its catwalk

Fashion labels are among  some of the best brands when it comes to utilising the power of social media. The richness and constant stream of visual content makes for a great partnership. Nowadays you would be hard-pressed to find a fashion label that is devoid of any social media presence. Whilst fashion brands have mobilised…

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