Mirror Mirror on the wall…

Mirror, Mirror on the wall…

…who is the fairest of them all? That’s the answer that celebrities are trying to discover in the new craze that is sweeping through Hollywood. Celebs love a ‘selfie’. And a ‘belfie’ [whatever that is]. But what they love more is themselves. That’s why the new ‘Twitter Mirrors’ being installed at events such as the…

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Inspiring social media of 2013

Inspiring social media of 2013

As we approach the end of 2013, there have been endless articles on LinkedIn, Twitter, etc… listing the greatest social media meltdowns of 2013. Although they provide some valuable lessons on techniques to avoid in your social strategy, they also scaremonger a little. And the downside for marketers is they may stunt creativity for the…

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b2b

5 Inventive ways B2B brands use Vine

Is Vine suitable for B2B brands? This is a good question, which I hear being raised over and over again. “Shouldn’t only food brands and celebrities use Vine?” – some may ask. A little investigation I did this morning reveals that, B2B brands can be equally creative Vine makers, and some do it really well. …

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What are your top social media questions?

With London’s Social Media Week well under way, there has been engaging discussions about social media flying around all over the internet. Both individuals and companies have been getting involved in the action. Even Richard Branson has been offering his advice. We enjoyed watching his Social Media Q&A session on Monday which provides lots of…

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Social is growing, and so are we!

Yesterday, Indiana introduced herself to our lovely readers and explained a little of what her role involves. Namely fulfilling immediate future’s recruitment needs, from internships to senior positions, and making sure that the workforce is getting enough TLC! But she is not the only new member of the team. In fact, immediate future will soon…

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Social customer service revolution is still going strong

It feels like a while since I last blogged about social customer care, despite it being one of the areas of social media management and strategy that fascinates me the most. In my time spent working in social media, I’ve observed brands and businesses evolve their clunky social care processes, into smart, well-oiled social service…

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A toast to Tealeaf!

Social Media has become an increasingly important part of a B2B strategy, although many businesses are still finding it difficult to grasp a hold of the power in social media. Pioneering campaigns have shown that the medium plays an essential  part of many organisations that want to engage with other businesses and industry influencers. With nine years…

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