Social Policing

We regularly hear about how sharing information online can make us vulnerable to online identity theft among other crimes. With an estimated one-seventh of the world’s population on Facebook, we are continuously sharing our personal details online and making ourselves more susceptible to criminals. According to this article by Jane Susskind in the U.K, criminal activity linked…

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Forget Facebook, it’s all about LinkedIn

For companies using social media, Facebook is no longer the “in” platform. LinkedIn has stolen Facebook’s crown and run away with it. According to research from the University of Massachusetts, more than 8 in 10 companies have a presence on LinkedIn (up from 73% in 2011). The increase in companies using LinkedIn has a direct…

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Social networks being used to out the Bulger murderers

Social media networks, in particular Twitter, have been under the limelight in the past week due to an outbreak of pictures claiming to identify the two killers of James Bulger, who was murdered 20 years ago. UK police have ordered social network users to stop outing the released murderers. Before the intervention, the picture had…

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Battle of the soap operas in social

Whether you’ll admit it or not, many of us enjoy snuggling up on the sofa at the end of the day for a daily dose of our favourite soap opera. Nowadays, thanks to the ‘two screening’ phenomenon, this delight is now reflected online, with many of us engaging on social platforms whilst we watch our…

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Are you in the LinkedIn elite?

Are you one of the 200 million people around the world who maintain a LinkedIn profile with at least 50 connections? If you are, you’re probably among the “elite” who received a message of congratulations this week! The congratulatory messages vary slightly in terms of content from person to person but, in general, recipients received…

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Buy it with a #Hashtag!

                Have you ever tweeted about wanting a new bag, or the latest bit of gadgetry, or pined over a pretty bit of jewellery?  Well now if you tweet about it you may very well be able to own it with Twitter’s new partnership with American Express. Twitter…

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4 reasons small businesses struggle with social

A new Wall Street Journal Online survey sheds light on the challenges facing small and medium-sized businesses (SMB) with social media. I say that with two hats on. As an MD of an SMD, I can relate to these business challenges. On the other hand our clients are global brands, so we know their challenges…

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