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Bumble Bizz and its challenge to LinkedIn

It’s 2017 and there are many wonderful things about the way the world is today versus where it was, even as recently as a few decades ago. And if you read The Better Angels of Our Nature, you start to feel really positive about mankind’s progress as a whole. One of the things that has…

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Why the Stage is Set for Social Commerce

In the first few years of this decade, it seemed that social commerce would transform the way we shop online. Yet whereas buying via social channels may have gained traction among the popular Asian social platforms like WeChat and LINE, in the West the online shopping experience is still firmly rooted among traditional internet retailers…

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Google set to Stamp on Snapchat

After a Google bid for Snap Inc. last year was rejected, it seems that the company has been busy creating an alternative to Snapchat Discovery. It is reported to be called Stamp. A mash up between ‘St’ and ‘AMP (Accelerated Mobile Pages). Right now, all we have is leaked news. There is no official launch…

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YouTube upgrades its real-time viewing experience

Looking for the latest sports game, music show or world event? YouTube’s Live feature never looked so good with video broadcasters connecting with fans during the moments that count! With YouTube new updates, video creators now have the opportunity to select the ultra-low latency option when broadcasting. The new feature will bring us closer to…

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Is instagrammability the new advertising?

In our ‘blink-and-you’ve-missed-it’ digital world, social media is leading the way in which most of us receive information. Instagram’s influence continues to grow. The platform topped 700 million monthly active users earlier this year and Instagram Stories reached 250 million daily active users just over a month ago. As we’ve been bragging about recently, Instagram has upped its game…

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How social media can drive brand loyalty

Ever heard the saying that quality is better than quantity? It hits the nail on the head when it comes to your social media community. There’s currently over 1 billion monthly active Facebook users ready to engage, endorse and buy your product. Leveraging the social media market is no longer an option, it’s a requirement!…

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