Mark Zuckerberg will be hosting his 7th Town Hall Q&A session on Tuesday the 15th of September. This much anticipated event will provide the Facebook community, and a live audience at Facebook HQ, with yet another opportunity to quiz Zuckerberg on a range of (mostly) Facebook-related topics. These Q&A’s have become a popular and fairly…
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With Instagram Ads slowly rolling out to engagement-hungry marketers, and Twitter adding advanced coverage of all events as well as upping their game on Windows 10 and iPad Twitter apps – where does that leave the ever-dominant Facebook? With the recent announcement of Facebook reaching just over 1 billion (mainly mobile) daily users, coupled with the…
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All too often driving attendance to events in the B2B world is an afterthought. Companies spend hundreds-of-thousands of ££’s on set-up, stands, design, product and offline marketing and organisation. Then, in the weeks running up to the event, they realise they have not placed enough focus on making their customers and prospects aware of the…
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Over recent years, many football fans have felt disconnected from their football clubs, and largely due to the wealth gap, disconnected from players too. With the increasing popularity of social media amongst sports fans and the growing acceptance of its importance at executive level, here are some of the ways clubs are using social media…
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We call it ‘the power of a connected network’; uniting your workforce to harness the potential influence available on social. “Well that’s just social media tosh”, you might say. I assure you it is not. And here’s why: The most overlooked use of social is internal communications and it’s staggering. Think back to your last…
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You might have noticed twitter is full of ghosts. You might have asked ‘Why?’ or ‘Who am I going to call?’ well I can tell you, Snapchat is why. An ever growing number of users are utilising Snapcodes to migrate Twitter followers over to Snapchat and with 100 million daily active users Snapchat is now…
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Everyone has heard about the spectacular fails on social media. But this isn’t a post poking at those brands that make mistakes. This is about raising the bar on the quality of social communication. Which right now, isn’t always that great. Social media marketing is on pretty much every brand’s agenda these days. Facebook Pages…
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The social media industry is always exciting, with new social media sites popping up all over the World Wide Web offering different concepts and uses. Two of the most notable social media platforms that have grown exponentially in recent years have not been born on an American university campus nor hatched by the nerds…
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The UK wedding industry is worth around £10 billion every year, with an average of around £36 thousand being spent on each wedding (W.I.F.E). It’s an industry which is steeped in tradition; from the importance of wearing something old, something new, something borrowed and something blue, through to the throwing of the bouquet. However…
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Governments, not always naturals for open government and publicity, are hoovering up opportunities to develop their cyber presence via social media. Perhaps in defiance of what we recently discussed in this blog on a retreat among UK investor relations professionals, both private sector boardrooms and governments are starting to see social media as necessary, rather…
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