CEOs and corporate authenticity on social media

Social media continues to revolutionise corporate culture. It opens up new avenues of communication, breaks down barriers between employers, employees and the public, and provides new opportunities for brands to put a human face to their image. CEOs are no exception to this quiet revolution. Customers want to see that even the big bosses are…

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LinkedIn: The best recruitment agency there is?

LinkedIn has a reputation as a place where professionals go to find a job. With an array of new features like LinkedIn Today for breaking news, LinkedIn Groups for discussions and LinkedIn Company Pages introducing a Facebook-esque feel to proceedings, some might argue that its reputation has subsided over time. But that’s not the case.…

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Do employers have a right to your Facebook password?

  US Attorney General, Eric Holder, made headlines this week as he is investigating whether employers have the right to ask for Facebook passwords  during job interviews, or whether this goes against federal law in America. While imitation may well be the sincerest form of flattery, if you were to mimic American employers by asking for…

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And the winner is… #6SecFilms

Six weeks ago The Tribeca Film Festival challenged budding film makers to push Twitter’s Vine app to the limit and create a six-second looping film. Tips to budding Vine makers included telling a story with a beginning, middle, and end whilst embracing Vine’s features such as looping and time manipulation. The judges chose their favourites…

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3 reasons to think before you retweet

The disclosure of confidential information is widely considered to be the biggest risk of using social media. In fact, our research into social media and the law detailed how 3 out of 5 companies are not confident that sensitive or confidential information is protected on social platforms. But UK businesses have good reason to be…

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3 creative award winning Facebook campaigns

Whilst there may be a lot of talk in the social media world about Facebook losing its way and users proliferating to other platforms, it is still the big juggernaut – generating unrivaled engagement and reach for brands across the globe. The winners have recently been announced for the Facebook Studio Awards 2013, judged by a…

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Is Facebook Home a welcome future?

Since the creation of the smartphone and the advent applications, social media has been an integral part of the mobile phone experience. With that in mind talks of a Facebook mobile phone seemed to be a natural progress. Instead, Facebook made the bold decision to create Facebook Home; an innovative software that takes over your…

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New York Knicks launch Instagram microsite

  Instagram has become increasingly popular over the last year, with many sports teams such as the New York Rangers really using the social photo sharing network to promote and connect with fans during the NHL playoffs. It’s now the New York Knicks’ turn to impress, as they recently launched Knickstagram.com, an Instagram specific microsite…

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