Data insight to inform content

Andrew Marcus, Deputy Head of Communications at the Museum of London will be taking us on a journey as he discusses the organistation’s social strategy. Including their editorial approach to content marketing and converting visitors from online to physical.

Read More

Creating inspirational social content

Dom Dwight is brand communications manager at Bettys & Taylors of Harrogate (including brands like Yorkshire Tea, and Taylors Coffee). Sharing how his company optimises content while safeguarding the brand’s tone of voice, Dom will talk in detail about a more collaborative approach to delivering inspiring social content.

Read More

Meeting customer social expectations

Martha Roberts, responsible for over 400k business customers and 29 million addresses at Royal Mail, is going to share her challenges and successes in putting customers at the heart of the company’s services. Accountable too for 9 service centres and 1300 staff, we will also get a glimpse of how she keeps a focus on a multichannel approach that includes internal engagement and communication.

Read More