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LinkedIn and Facebook turn attention to connecting your office

Last week Facebook and LinkedIn announced their intention to focus on social enterprise. Facebook at work launched with small scale trials by invitation. It functions like Facebook, but allows for a separate login and the opportunity to keep work and personal separate. LinkedIn, already considered the de facto professional network, is building out apps for…

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Facebook’s global book club causing a stir in book sales

According to several news sources, including TechCrunch, Mark Zuckerberg is being touted as the Oprah of the millennial generation, as he follows in her footsteps in creating his very own online book club, “A Year of Books”. Zuckerberg invites members to read alongside him as he offers fortnightly reading recommendations as part of his New Year’s…

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Social Posting Guide: Infographic

Social channels are constantly evolving and keeping up to date with the optimum way to use each one can be a big task, so immediate future have made this handy guide to optimising your social content to the channel of your choice. Statistics have shown that the impact on the success of your campaign is…

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6 uses for Bing Translate in Tweetdeck

Bing, the Microsoft owned, ever-growing search and data resource has returned its translation feature to Twitter-owned monitoring suite Tweetdeck. Originally introduced in July 2013 the service offered users a two click option to get quick and dirty translation of any none-native language tweet in any feed. The service mysteriously disappeared late 2014 only to return…

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Scare tactics: How far should you go?

The UK Government’s new anti-smoking video has been dubbed as its most striking visual yet. If you have not yet seen it, the video shows a dad with his kids in the park, rolling up his cigarette. As he prepares his cigarette, the tobacco packet is filled with mucus and body parts. And as he…

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