Facebook says don’t like something ‘Want’ it instead

It’s no secret that the last few months for Facebook have been trying. With stock continuing to slump Facebook has been turning to e-commerce as a way to combat this. In the last fortnight the social media giant has launched Facebook gifts; which allows you to buy friends redeemable gifts online. (https://techcrunch.com/2012/09/27/facebook-gifts/). And they are…

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5 Tips to Use Google Hangouts in B2B Marketing

  It’s been over a year since Google released their challenger to Facebook’s rule on top of the social media pyramid, in the form of Google Plus. Launched in June 2011, the search giant hoped that Google Plus could strike a huge blow to Facebook’s dominance of the social media world. While that hasn’t quite…

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How many of your Twitter followers are on Facebook and Google +?

Ever wondered how many of your brand’s Google+ circles are repinning away on Pinterest?  Or how many of your LinkedIn connections also use Twitter?  And just how many global users does Facebook have this week? Wonder no more! Global Web Index has shed some light on engagement patterns across social media platforms. 400 million Facebook users…

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MySpace Undergoes Dramatic Revamp

  Could a revamp give MySpace the competitive edge needed to survive the fierce digital market of today? The new MySpace design which was launched by their new owners Joseph Mark (backed by Justin Timberlake) gives Myspace users a unique opportunity to enter a social network that caters to a specific niche demographic of musicians,…

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Facebook to open the data door to businesses

It was only a matter of time before Facebook started to look for new ways to make money out of its businesses. We have had premium ads and now the Facebook COO, Sheryl Sandberg has suggested businesses can expect premium services as well. Let’s be honest, Facebook has to keep innovating in this area. Some…

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Pinterest Marketing Cheat Sheet

Pinterest, the pinboard-style sharing platform offers exciting opportunities for brands to connect with their customers in an innovative, emotional way by tapping into their passions. For some, such as fashion retail brands, it couldn’t be easier – customers will lap up rich, visual content (especially when it’s a designer handbag!) However, Pinterest’s scope is wide (I love…

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Cadburys show that Google+ is worth a go

Google+ has been rifled with issues and skepticism since it began. The social platform has been criticised for its lack of activity and for being too small to be taken as a viable social media platform for brand use. Moreover brands have not always been sure about best practice marketing strategies on Google+. However last…

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