if blog | What will you learn from social? | immediate future

Everybody wants to rule the world

Once every four years the whole country goes a bit crazy for a few months. Flags get attached to cars, people with little or no interest in football suddenly get wrapped up in pub debates about who exactly should be England’s third-choice goalkeeper, and businesses the length and breadth of the country rack their brains…

May 11, 2010

Chatroulette – a step too far?

As we all know, for some time now, media-savvy companies have been taking full advantage of YouTube, Facebook and Twitter, for a combination of brand-building, direct sales, customer service and PR. This has left us all wondering what will be the next big ‘thing’. Could it be the controversial Chatroulette? For those of you…

April 29, 2010

Has Google lost its buzz??

Times they are a changin’, or so it seems. The powerhouse of the internet that is Google has a pretender to its crown. Facebook has managed to gain a level of momentum that could well see it take over as the most influential company on the web. It is the strength of the relationship that…

April 22, 2010

Internet power keeps people going – if not moving

This ash cloud has been quite a strain, my wife and baby are still stuck in Dubai five days after they were due to fly home. The good thing is that they are staying with friends and have a great support network. What it has shown me is how great the internet really is. Searching…

April 20, 2010

immediate future launches new Twitter stream

Hopefully you follow a few of the members of the immediate future team who have their own personal Twitter feeds, but for the first time we’ve set up an official company presence: http://twitter.com/iftweeter If you’re on Twitter, wander over and check it out. What can you expect from the feed? News and views on the…

April 19, 2010