The IF Blog: Insights and Trends

Social Snapshot – 25.05.2022

Latest social media news and updates in our regular weekly Social snapshot. This week we look at Snap, TikTok Live and Reactions in Instagram Reels
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Recently there has been a major shift in the world of Corporate Social Responsibility. Climate change and the current economic climate have pushed companies to adopt a more pro-active approach to CSR. The bottom line is now centred around people, planet and profit. As businesses aim to build more sustainable…
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What? For the first time in a week, search demand for Gordon Brown has crept above David Cameron: Not since the 22nd March, when Gordon trumped Cameron’s baby with his super fast broadband and Institute of Web Science announcement has there been such a result for Labour…
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If you tend to think you should work to live, not live to work, then Kingston upon Thames might just be the place for you. Travelling out of London’s stressful city centre you’ll be guaranteed a seat on the morning commute; why not grab a coffee, catch-up on the day’s…
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It’s taken a while but the fashion industry has finally woken up to the wonders of the World Wide Web! Online stores such as ASOS are booming, fashion designers are tweeting like there’s no tomorrow and the majority of high-street retailers now have some form of blog to keep…
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Recent message exchanges with a major mobile phone company have made me think about the role Twitter plays in establishing, building and maintaining customer relationships. Such a short message by nature needs to be succinct and to the point, not something that the majority of big companies have managed…
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As I far as I was concerned, SXSW (South by Southwest, for those of you not familiar with the acronym) was a music event, a chance for A&Rs, managers and sundry other music industry types to blow their expenses budget,…
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Twitter‘s habit of falling foul to phishing attacks may have come to an end this week as the company announced that it’s stepping up its efforts to eliminate malicious attacks with some new features, described as being able to “detect, intercept, and…
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You may have heard about the new US start-up that’s been making the headlines recently. Of course, it’s yet another social network. But this is a social network with a very different twist. Backed by a Twitter co-founder, the site is…
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The British Library has recently launched the UK Web Archive, offering access to a huge range of web content that otherwise might have disappeared into a ‘digital black hole.’ Despite being plagued by legal issues currently hindering them from recording much more than 1% of the 8 million websites…
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These two disciplines may seem like unlikely bedfellows, but bear with me, the analogy works out in the end. I was recently reading a book called Pixarpedia, a behind-the-scenes look at Disney Pixar’s film studio. Almost as soon as I’d opened the…
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