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The Future of Facebook TV

Social is moving to take over TV. This has been the case for a while and as we have recently explored Facebook is ramping up to take on YouTube for the social video top spot. In mid-February Facebook announced the launch of the Facebook video app for TV, which is now rolling out for Apple…

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Facebook Steps Up Against Fake News

Facebook has just quietly rolled out its latest development in the fight against one of its biggest issues – the distribution of fake news. While the term has rapidly become adopted into pop culture (I visited my sister this weekend, and when I found my clothes in her wardrobe she responded by yelling ‘fake news’…

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4 ways to increase your CEO’s social media presence

The expertise, guidance and knowledge that CEO’s have to offer is invaluable! Tap into your CEO’s brain by putting them forward as ‘thought leaders’ on social media. Raising awareness for your business, attracting new potential customers and creating a community is the start of a long list of benefits. Can you imagine having a community…

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The Future of In-Video Advertising on Social

The paid advertising landscape is changing and this time it’s all about video. Two big announcements have rocked the video world… Facebook is introducing mid-roll video ads Youtube is scrapping 30 sec pre-roll video ads in favour of 6 sec – 20 sec. It’s clear to see that Facebook is ramping up its efforts to…

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What’s up with WhatsApp?

Had you even remembered WhatsApp had a ‘status’ feature? It’s that original line that states ‘Hi there, I’m using WhatsApp’ underneath your profile that probably hasn’t been changed, or in my case, noticed, since you downloaded WhatsApp when it was released in 2009. Talking of originality, WhatsApp have now changed their status feature to something…

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