Serious Social 09/11/2017

November 9, 2017

What are you talking about? Shopping. What are you talking about? Reality show influencers who break the rules. Serious Social gets serious around the clampdown on influencers not declaring brand endorsements, while the Instagram conversation centres on social commerce, and how it’s a match made in shopping heaven. Brands, take notice of both, it’s potentially game-changing news.

Latest Posts

A new marketing order Why the teams adapting best are rebuilding around demand, clearer proof and marketing that works as one joined-up system Maxine Ashbrook, Marketing Director at Fujitsu UK got to the point faster than most marketing commentary does. She did not try to outwork the…

£38m pipeline in 12 weeks. That was the outcome of a programme for a large tech B2B brand built on a fairly unfashionable idea. Instead of filling social and event content with the messages the brand most wanted to push, we built it around the questions buyers were genuinely trying…

Whether it’s for consumer products or B2B lead driving, Reddit has found its footing as a key platform for reaching audiences far and wide. And the best part is – it’s cheap to advertise on. 121m daily active users in Q4 of 2025 (up 19% on the year before) means…