Advertising and consumers – the break up

If you work with motion, animation, or graphic design, or you just love watching how visual ideas are made, 2026’s calendar is looking pretty lively. Below are the events that I’d actually recommend checking out: the festivals, screenings, and niche gatherings where you’ll learn something useful and meet the kinds…

Senior marketers want to understand how AI search, Reddit, comments and social conversations are changing discovery, trust and commercial impact

High CPC, low CTR, reducing ER – it’s a social media marketer’s nightmare. How do you address the balance and spot the early signs for trouble? We’ve got some tips. B2B or B2C, LinkedIn or Meta, the platform top-level metrics give you an indication of how…