A new social update or déjà vu?

Week on week we are drawn into the news, finding out which latest updates our favourite social media platforms are testing or launching. But sometimes it feels a bit like déjà vu, right?! Just a few months back at SXSW festival, Instagram co-founders Kevin Systrom and Mike Krieger admitted to taking inspiration for Instagram Stories…

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10 types of company blog posts

For many companies, blogging is a key part of their social media strategy. It’s an opportunity to build an audience, prove credibility, help customers and gain leads. Now, there are countless different types of posts that can be produced and published. If you’re looking for inspiration and planning future content, here’s a top 10 list…

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Give your online personal brand a facelift

I’m sure that many of you are well versed in brand building in the traditional sense, but when it comes to your own personal brand, how would you rate your online brand identity? These days, everything from landing a new job to scoring a hot date can result in an online search. So if you…

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4 tips to optimise your (and our) blog in 2016

Having a blog, whether it’s on a personal level or a corporate level is, and will remain, a fantastic way of building a brand and showing your knowledge and expertise on a specific subject. In reading my esteemed colleague’s summary of IF blogs in 2015, I realised just how awesome and knowledgeable we all are…

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Facebook hopes to hear the Signal through the noise

Whether you are a budding blogger, a professional journalist, or just trying to ramp up your brand’s content portfolio, Facebook’s latest content offering could prove a useful app with which to familiarise yourself. For years, tabloid newspapers and radio stations have been citing celebrity comments prised from verified Twitter handles. Facebook has been left behind…

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Top tips for writing blogs

So you’re writing a blog, but where do you start? At Immediate Future we blog professionally for clients and ourselves, but sometimes even we as “experts” get writer’s block. A good place to start is with the audience – what do you think they want to read? It’s simple marketing and psychology; in fact we…

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