To Bae, or not to Bae. The importance of dialect in social conversation.
Back in the pre-Kardashian era of 2002, HSBC ran a campaign called ‘the importance of local knowledge’ and it’s as relevant today as it was then. More specifically the importance of local dialect in relation to social media. This week Facebook released research analysing the not-so-universal language of laughter, measuring how and where people express…
Read More