OF13_Blog-Square-2021

Fleeting trends

  With social media companies all seeming to blend into one nowadays, it’s interesting to note the companies who know things aren’t working and can pull the plug before any more time and resources are spent on them… Yes, we are talking about you @Twitter.   Now, this is no disrespect to Twitter as they…

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OF08_Blog-Square-2021

Stand out from the crowd…Sometimes

On social, its crucial for brands and identities to sometimes stand out from the crowd, to create content that engages users and makes an impact.   Making the same content as others can appear stale and overdone, so there is a lot of pressure to create content that can be thought-provoking or impactful. When done…

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200619_CJ_Mananging a Crisis

Episode 15: How to manage a crisis on social media

Episode 15: How to manage a crisis on social media  From the planning, processes creation and policy development you may need to undertake, we’re going to explore differentiating between issues management and crisis management and knowing the actions you need to take should a crisis occur. ‘Plan for the worst and hope for the best’…

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