immediate future wins Indesit Company

Consultancy hired to handle social media for Hotpoint and Indesit Social media consultancy, immediate future, has been hired by Indesit Company, the largest manufacturer of white goods in the UK, to integrate social media across the business. The team will be providing strategic guidance for a range of functions including PR, HR, marketing and customer…

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Search gets social

White paper explains how social media is affecting the way consumers search online and what they find A new white paper, published today by social media agency, immediate future, provides brands with crucial insights into how social media is re-defining online search, and the effects of these changes in relation to online reputation, discoverability and visibility.…

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Half of online shoppers don’t know what to buy

New research shows emerging group of collaborative shoppers Almost half (46 per cent) of online shoppers do not have a clear idea what they want to purchase when they go online, according to new research* from social media agencyimmediate future. The social shopping research also identifies an emerging group of online shoppers, the collaborators, in addition to hunters…

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Reviews catching up with search in online shopping

  New research shows power of consumer reviews and advocacy New research* published today from social media agency, immediate future, has revealed that product reviews by consumers, (24 per cent) are catching up with search (33 per cent) and onsite product information (27 per cent) as the top three sources of information that people use prior…

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Consumers want incentives for review and recommendation

Credibility of reviews is unaffected when reviewers are rewarded New research* published today by social media agency, immediate future, demonstrates a desire from consumers to be more involved in the review of products and services provided by online retailers. Over 60 per cent of the 2,000 online shoppers who took part in the research, said they would be…

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immediate future scoops award for Sony Twilight Football

Social media agency wins at Reputation Online Effectiveness Awards   24th September 2010, LONDON: Social media agency, immediate future, is recognised at the Reputation Online Effectiveness Awards for their Sony Twilight Football initiative. The social media agency came out on top in the ‘Best use of online media/blogger relations’ category. The awards, held at the Hospital…

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Epson Europe embraces Social Media

Global imaging and innovation leader appoints social media agency 3rd September, LONDON: Epson® is stepping up its digital activity and has hired social media agency, immediate future, to implement a cohesive social media strategy across Europe. Following a three-way pitch, Epson handed the creative brief to immediate future to take charge of Epson’s online engagement.…

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Wonderfully simple to shoot and share: Three new Bloggie HD cameras including 3D and more

Continuing to innovate in the pocket video camera space, Sony reveals new Bloggie HD mobile camera to establish an attractive and affordable line-up. Continuing to innovate in the pocket video camera space, Sony reveals new Bloggie HD mobile camera to establish an attractive and affordable line-up. Sony’s Bloggie HD cameras include unique features that break through the…

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