NSPCC parenting site offers family guidance ways to cut down on outgoings and explain the current crisis to children

Families across the UK are currently under huge financial pressure, with the continuing economic downturn forcing parents to find even more ways to cut down their monthly outgoings.

The NSPCC is all too aware of the challenges parents are currently facing, and has added a range of tips to its parenting website, www.yourfamily.org.uk, to help steer them through the tough times and to deal with the tricky questions children may ask.

Aimed at parents with children from nought to nine years old, YourFamily contains a variety of advice on financial issues, from ‘20 ways to save money’ to how to let your children know about what’s going on.

NSPCC parenting advisor Eileen Hayes says: “Children can pick up on their parents’ mood and may get upset, as they don’t always understand what is going on. All they know is that mum or dad are angry or stressed out.

“It is crucial that you monitor your child’s behaviour and if they are showing signs of stress, such as not sleeping properly or being more clingy than usual, take prompt action to give them the support they need. The key thing is that parents know their children best, and they need to judge just how much information is the right amount for them to know.

“Fortunately, there are simple steps parents can take to help children cope with the effects of current downturn. YourFamily has a wide range of advice available from a variety of experts that will allow them to take control of the situation.”

YourFamily’s top tips for helping your children through the credit crunch:

• Try to keep things as normal as possible when it comes to family routines and rituals. It really helps children to feel secure if they know they can still have their weekly comic, or invite Friends over to tea, or enjoy a DVD night.

• No matter how dire the situation may be, it is important to still have fun with children. Most of the things kids love with parents cost nothing (like a walk in the park, storytime, hugs, or making cakes together).

• Be as honest as possible when talking to your children (bearing in mind their age) as they pick up on adult stress and end up thinking it is somehow their fault. Children can be carriers of the stress going on in the family, and show this in a variety of ways, such as sleep disturbance or behaviour problems.

• Even if children aren’t particularly stressed about the credit crunch itself they are likely to pick up on the effect money worries can have on adults in their lives. For example, they see mum and dad drinking more, arguing more, or avoiding one another. It is this trickle down effect that can be damaging, so parents need to be aware of what their children may be thinking and take time to talk to them.

• Try to find any books or stories about other children struggling with the same issues, as this can really help them understand what is happening.

In addition to financial advice, Your Family provides tips on a wide range of topics, from teaching your child good manners to cyberbullying. The onsite ‘Digital Nanny’ makes it easy to find the information you need to address your specific issue.

For more information please contact:

Gugs Sembi
0845 408 2031


Your Family was launched in March 2005 and is published by Redwood. It has become well established as the UK’s largest parenting title and in 2006 won an APA award for Best Consumer Title.