community Immediate Future

Episode 71: Serious Social – Proving value for every pound spent in social

In this episode, Katy Howell chats to James Pearson, Digital Marketing Manager at Arla Foods. They’ll cover some gritty topics on measurement and ROI, alongside challenges like an audience of everyone, and managing 19,000 stakeholders! James is in the thick of social, being innovative and smart. You’ll learn loads. If…

Social Snapshot – 09.02.2022

There is so many social news popping up every day that it can be hard to stay up to date. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media through our social snapshot: Twitter adds a ‘Super Followers’…

Festo consults immediate future for social media B2B strategy

New Year’s resolutions for social in 2022

It’s 2022 and people around the world are setting their resolutions for the new year. If you’re aiming to make this year more productive on social, here are a few simple New Year’s resolutions that can help you improve your brand’s presence. Creative visuals With visual platforms…

Episode 69 : Serious Social – Bring the social boom

Ep 69: Serious Social – Bringing the social boom 2021 is coming to an end and it’s time to get your brand’s social media ready for next year. In this episode of Serious Social, Colin Jacobs, Belle Lawrence and Katy Howell review this year’s successes and forecast 2022’s triumphs, dissecting…

Hey TikTok, what’s been going on?

As you may have noticed, all the social media channels are in constant competition to become the platform with the most active users. Or to be the first to launch some new functionality on the market that, if successful, will be copied by other companies. In September 2021,…

Creating an effective hashtag strategy

Hashtags. They’ve been around forever (not quite, but almost) and they’re a bit like marmite, some of us love them, some of us hate them. But at the end of the day, they’re extremely effective to use on social media – if you’re using them in the right…

TikTok it’s social o’clock

With over 1 billion monthly active users and more than 2.6 billion downloads worldwide, I think we can all agree that TikTok is massive. Within the app, users are faced with a wide range of opportunities to create and share content, which has got many organisations thinking…

How does social listening help brands to remain competitive in the Age of the Customer?

The rise in popularity of social media networks like Facebook and Twitter made the customer more connected than ever before. As a result, if someone has a positive or negative experience with a brand, it can be shared with millions of people online. According to researchers, marketers, and…

Episode 67: Serious Social – Big picture marketing + leaky social = Growth

Ep 67: Serious Social – Big picture marketing + leaky social = Growth In this episode of Serious Social, Katy Howell and Zoe Gill explore how best to spin all marketing channel plates and how to optimise and create a marketing engine for growth with social…

Big picture marketing + leaky social = Growth

When you work every day in social it’s easy to think the whole world is about social. Of course, it isn’t. In fact, social is leaky and gets everywhere touching all your channels and melting into all your campaigns. You should consider social as the oil in your…

How to deal with negative comments on social media

It doesn’t matter how well planned your social media strategy is or how good your product or service is; it is impossible not to receive negative comments on social media. Consumers are becoming more and more demanding, and brands are having a harder time meeting their expectations. So,…

Social Snapshot – 13.10.2021

We know it can be hard to stay up to date with social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot: Snapchat launches Club Unit…

Don’t make ad’s make TikTok’s

Just a few months ago, TikTok had over 2.6 billion downloads worldwide and about 700 million monthly users. Including the IFers, where we share our monthly social snapshot roundups and occasionally people running around in dinosaur outfits. TikTok being so big, lots of brands want to figure out…

Festo: Delivering social strategy

Festo is a leading international supplier of automation technology employing more than 15,000 people worldwide. With its innovations and problem-solving expertise in the field of pneumatic and electrical automation, the company worked with immediate future to define its B2B social media strategy. An in-depth social audit identified valuable customer insight…

Sony Rolly: Creative collaboration

The MP3 player, Rolly was created to fulfill one of Sony’s key objectives: to develop innovative, unique products. However, it had been designed with a Japanese audience in mind and consequently met with a poor reception from American consumers and technology media at its US launch. The aim of the…

Post Office: Social strategy

Taking social insights one step further to ensure ‘business’ relevance with projections and metrics that meet boardroom standards: Identifying optimal community size and growth milestones that deliver resultsDetailing internal cross functional teams and capabilities to ensure smooth workflow and management of brand reputationDefining investment and vulnerability prioritiesEstablishing ROI potential, evaluation…

4 Easy Steps to Promote and Distribute Your Content Effectively.

For many years organic traffic was everything you needed for successful content distribution. However, as the competition for the search terms and audience attention grows, other elements of content distribution and promotion must be considered. In today’s blog, I wanted to discuss 4 important steps you need to…

Social Snapshot – 22.09.2021

Another week, another social snapshot. Have a look at the latest happening in the world of social media: Facebook is introducing ‘’Community Awards’’ Facebook is testing a new feature called ‘Community Awards’ to encourage engagement in groups. Find out more here. Snapchat launches…

Supporting causes on social media

In the past year there has been an increasing trend of brands using their social media platforms to support various causes. Social media has shifted from a place of ideas sharing to one that educates and inspires. Supporting a good cause on social can be one of the…

Social Snapshot – 18.08.21

It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So, sit back, grab a coffee, and get up to speed Instagram introduces new ways to protect users from abuse…

Employee Advocacy: time to get formal

This is part two of our Employee Advocacy series. For part one, click here: https://immediatefuture.co.uk/blog/employee-advocacy-how-did-we-get-here/ We recently covered our initial findings from our Employee Advocacy webinar, sharing the insights gained from our expert panel on why there has been such a sudden rise in Employee Advocacy, and what…

Social Snapshot – 04.08.21

Another week has passed and it’s time for a new Social Snapshot. We know it can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happenings in the…

Episode 65: Serious Social – Back to old school social

Tips to TikTok success

As of the beginning of July 2021, TikTok has had over 2.6 billion downloads worldwide and sees almost 700 million monthly active users (many IFers included!) So, it’s a no brainer that brands want to jump on the bandwagon. But, like every social media platform, sometimes it works and…

Episode 64: Serious Social – Succeed on TikTok with the IFers

Ep 64: Serious Social – Succeed on TikTok with the IFers With over 2.6 billion downloads worldwide, TikTok has fast become the social media platform to be. But should brands be on there? And how do you achieve success? In this episode of Serious Social, Sophie Shaw and…

Why isn’t your social strategy converting?

If you are starting in the world of social media, you may have already heard that before converting, you must set up a presence. However, it’s possible your social strategy isn’t working properly, which means the investment does not translate into the desired results.

Social Snapshot – 14.07.2021

We know it can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot: Facebook adds new…

Episode 62: Serious Social – Unlocking social as lockdown lifts

Ep 62: Serious Social – Unlocking social as lockdown lifts In this episode of Serious Social, Katy Howell explores how societal change will impact your brand approach social media as restrictions and lockdowns start to lift. Tune in now to find out what will change, the…

Tips to keeping your social feeds fresh

For some marketers, social media marketing can be seen as slightly complex or just a quick add-on to their overall marketing strategies, with very little focus. But, with over 3 billion active social media users in the world and the average person spending just under 2.5 hours on…

Our top 15 list of best practices for Facebook

It may not be the new kid on the block, but please, no ageism here! The Facebook platform is still VERY important to the digital ecosystem, in fact, it’s top 3 according to Comscore. So we’re here to give you the checklist of your…

The continual rise of Tiktok.

The last year or so, while we have all been stuck working from home due to the pandemic, Tiktok has slowly taken over, well, the world. We have seen many brands jumping on the bandwagon to create content for the platform, enabling them to target a more youthful demographic…

Clever Ways to Use a Carousel Ad

We can’t lie to you. As a social media agency filled with creatives, we are often faced with the hard truth that our creativity needs to live within the borders set by the social media platforms. And while we’re up for the challenge of making the most impactful…

Social Snapshot – 09.06.2021

Another week, another Social Snapshot. It can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot:…

Social Snapshot – 02.06.2021

Another week, another Social Snapshot! We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know. Instagram extends Reels…

Customer experience: how to up your game in time for the roaring (20)20s

In our first blog on the customer experience, we explored how to be human in the digital world, how to get leadership onboard, and how to prove the value of customer care across the business. This week, we’re going a little deeper; looking at how to implement…

Inclusion and diversity are here to stay

Welcome to the new 20s, where not taking action or being silent are no longer options for organisations. The importance of inclusion and diversity is here to stay. There is no room for brands to sit back and act passively. Why? Well… consumers are becoming more demanding and…

Social Snapshot News Roundup – May

Hello and welcome to our latest Social Snapshot News Roundup! Let’s dive right in: Clubhouse – the uber popular social audio app – launched its Android version this month, bringing with it one million new users, and a million more are sitting on the waitlist. The app…

Rules of engagement for social

If you need some practical tips about community engagement on social, you’ve come to the right place! Audiences, whether in B2B or B2C are very unforgiving when it comes to how brands engage with them – more than ever, we want brands to be fast, human, clear and…

Social Snapshot – 05.05.2021

Another week, another social snapshot. We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know. Facebook launches…

Improving customer experience on Instagram

Customer experience on social seems to be a huge topic right now. And is something we’ve discussed a lot recently at IF. Over the past year, the way we use social has changed. In fact, our overall behaviour online has changed. With more and more consumers…

Best Instagram hashtags in 2021

Hashtags remain one of the most effective ways to generate engagement on your Instagram posts in 2021. A report says that a post with at least one hashtag averages 12.6% more engagement than posts without any. So, it’s worth including them in your content strategy.

Social Snapshot 21.04.2021

Another week, another social snapshot. Sometimes it can be hard to stay up to date with the constantly changing world of social media! Stick with us as we take you closer you through our weekly roundup of everything you need to know. Facebook letting users transfer posts…

Putting the me back in social media

Social media is about open, unfiltered ideas being sent across the web to anyone in the world willing to listen. Platforms like Twitter are called that because they give users a literal platform to speak from, voice their opinions and engage with others. Over time, this idea has…

Episode 49 – Serious Social – Read the feed

Ep 49: Serious Social – Read the feed It seems you cannot go a day without companies making missteps on social. From inappropriate covid responses to BLM virtue signalling – this last year has been a playbook on how to miss fire with your messaging,…

Three questions to ask, before your brand joins Clubhouse

Will Clubhouse live up to the hype? Will it last? Frankly, no one knows. But what is clear is that audio is coming into its own. Twitter is rolling out Spaces, and Fireside is waiting in the wings with…

Episode 47: Serious Social – Is your brand in the club yet?

Ep 47: Serious Social – Is your brand in the club yet? Right now, Clubhouse is the talk of the town – quite literally. But should brands be on there? Join Katy Howell in this week’s Serious Social as she explores the value Clubhouse can…

Get reactive on social

Reactive social media is something we’ve seen a lot of recently and was considered a growing trend in 2020 after everyone turned to social at the start of the pandemic. When done well, this type of content can really pay off, but it doesn’t come without its risks.

Slow down on social, if you want to accelerate growth

I was talking to a senior marketer last week about building great customer relationships. She said something that stuck in my head: we should show our customer’s respect. It resonated with me because acquisition has been the focus these last 10 months to the detriment of relationships…

Episode 42: Serious Social – From first date to wedded bliss

Ep42: Serious Social – From first date to wedded bliss With so many brands on social these days, there are few barriers to accessing customers on digital and brand loyalty is disappearing in a world of distraction. But it doesn’t have to be this way.

Making fragility into agility

New year, new… well, nothing? If you’re feeling like nothing has changed and the world of social media is as exhausting as ever, we’ve collated a few best-practice thoughts for you – you’re stronger than you think! Be agile, not fragile Change is the only constant… who said…

Episode 41: Serious Social – Using Déjà vu forces for good

Ep 41: Serious Social – Using Déjà vu forces for good The sheen of a brand new year is fast fading, but brands can use the lessons from the last lockdown to evolve and improve social media best practice in 2021 If you’re after…

The all important 2020 trends

The time of year has arrived where marketers and platform experts take a look back over the past 12 months and start making predictions for what’s to come. And although many of us are starting to wind down for our well-deserved Christmas break, these insight-filled blogs and guidelines…

Personality matters on social

Building your brand personality on social will set you in good stead for the future – more than that, it’ll ensure your audience understand who you are and what you stand for, building up brand trust. The key to building this up is consistency – write in a…

Episode 37: Serious Social – Brand Personality Power

Ep 37: Serious Social – Brand Personality Power Join Belle Lawrence in this episode of Serious Social for best practice tips on tone, voice and copywriting. Discover how your brand personality online can make a lasting connecting with your audience and help you stand out…

D2C selling on Social in Holiday mode!

2020… what else is there left to say? A soul-sapping, up and down rollercoaster of emotions that has forced some to do the unthinkable. Yes, that’s right people. Christmas trees are sprouting up in front-rooms across the UK as families and friends alike look to ’light up…

Episode 35: Serious Social – Branded Communities

Ep 35: Serious Social – Branded Communities Join Katy Howell and award-winning marketer Nick Watt in this episode of Serious Social as they explore the world of branded communities and discuss how brands like Adobe, Levi’s, Google and more, create thriving communities. If you’re…

At last! A strategy framework for branded communities.

I am always a bit shocked when I discover there is no strategy behind marketing – how on earth do you know if it works if you don’t know where you’re going? So, when I heard that somewhere between 50-60% of branded communities have no strategy or…

The Facebook next door

That title is not nearly as scary as it sounds (though there’s plenty to be concerned about with social media, but that’s not the subject of this blog) – it’s just a reference to a new feature from Facebook called ‘Neighborhoods’. Certain users in select locations are getting…

Social Snapshot – 28.10.20

Q3 spend results, a new ‘Neighbourhoods’ feature and an extended time limit on live streams for Instagram – let’s dig right into this week’s Social Snapshot: Instagram extends time limits on live streams to 4 hours Annoyed you can’t archive your livestreams? Wish you could stream for…

Why social?

In this day and age, almost everybody and every business are on social media. For us individuals, it’s a great way to keep in touch with family and friends, and occasionally show off something we’re proud of. But for businesses, it’s an important aspect that should be included in your…

Episode 33: Serious Social – Social secrets from the insurance industry

Ep 33: Serious Social – Social secrets from the insurance industry In this episode of serious social, Katy Howell is joined by Ian MacArthur from Sagittarius agency to talk search and social and what insurance brands can teach us. Tune in for insight from our latest…

Stealing social media ideas is a very good strategy

Let me be clear I am not suggesting plagiarism. There is enough of that in the creative industries as it is. Instead I believe, whilst we are locked behind screens and away from the serendipity of the water cooler ‘eureka’ moments, we need to work hard to find…

Episode 31: Serious Social – T is for…

Ep 31: Serious Social – T is for… Get the T in this Serious Social session, because T is for TikTok, Twitch and Triller. With the first narrowly escaping a ban in the US, the second claiming a 223% increase in the number of creators…

Episode 29: Serious Social – with Milly Youngman

Ep 29: Serious Social – with Milly Youngman In this episode of Serious Social, Katy Howell is joined by Milly Youngman, social media manager across multiple Travelopia brands, to discuss how Milly spins many social media plates whilst maintaining a strategic approach in the challenging…

Episode 28: Serious Social – Why do keep reinventing the wheel?

Ep 28: Serious Social – Why do we keep reinventing the wheel? In this episode of serious social, Katy Howell and CJ get right under the skin of the misinformation shared about social media marketing. You’ll hear how the past is the key to unlocking…

Ep 26: Serious Social – Don’t make a boob being brave

Ep 26: Serious Social – Don’t make a boob being brave Social is all about being brave. So, in this episode of Serious Social Live, Associate Director Belle Lawrence gives some examples of brand bravery and gives away some best practice tips on avoiding mistakes! If…

Social Snapshot – 02.09.2020

A lot has happened in social this week. Whether it’s a new feature, guide, or masterclass, it’s something you need to know! Stick with us and you’ll be up to speed in no time… LinkedIn publishes new guide. Many marketers, especially B2B businesses, use LinkedIn ads but may…

Brand: “Where, and how, should we be spending our Social Media budget?”

It’s a frequently asked question framed at us by boardrooms and marketing directors. More often than not it comes from the senior-most person in an organisation. People who wish to sense-check what the brand is doing on social and validate past spend versus future investment. We’re frequently asked to…

Episode 25: Where should boardrooms and marketing directors invest their precious social media budget?

Ep 25: Serious Social – Where should boardrooms and marketing directors invest their precious social media budget? Too many businesses start their social media marketing journey with a pre-conceived idea of the number of posts they need, the frequency with which they need to appear,…

Why your social customers are dumping friends for fun

OMG! Have you seen the latest lockdown content from Nike? Wow! Now this is the content we need to entertain us. https://twitter.com/Nike/status/1288845608694902786?s=20 I know Nike have deep pockets, but you don’t need to have big budgets to create attention grabbing content on social. We’ve been saying since the…

Increasing engagements on social

Increasing engagement on social media can sometimes be difficult – just because one thing works for one company, doesn’t necessarily mean it’ll work for yours. With over 3.6 billion people using social media worldwide and algorithms constantly changing, companies need to be smart. But what counts as engagement? Engagement…

A new path for B2B social – A post Covid-19 strategy

Social has been hit by a perfect storm. A triumvirate of changes that have set it on a new path. Covid-19, which has more of us on social, spending a lot more time and increased activity is likely to stay; More polarising content has made it a hard…

Small actions create brand trust on social

“Whoever is careless with the truth in small matters cannot be trusted with important matters.”– Albert Einstein I don’t normally use quotes. It always feels a bit cheesy. But this is such a perfect fit for brand trust on social. It is the small stuff of tweets, posts…

Episode 16: Enhancing brand trust with social

Ep 16: Serious Social – Enhancing brand trust with social Social marketing will not make you trusted if you are not already on that path. But it will accelerate and enhance brand trust. Your strategy is to get your audiences to know you, like you and…

Are you keen on Keen?

We all must know that at some point Google will take a formula that’s been well received and try to emulate it, which is exactly what’s happening with Keen – Googles latest offering, “a place to grow and share your interests with loved ones, and…

Pride month on social media: features galore

Pride months is here, and while many people will be celebrating at home, social media is once again delivering features to users that let their voices be heard digitally. In London, the annual march that usually involves more than a million volunteers, artists and Pride-goers cannot take place.

Episode 13: Katy Howell in the Downtown Den with Simon Danczuk

Episode 13: Katy Howell in the Downtown Den with Simon Danczuks How can social media play a part in growing your business, especially in times of crisis? Katy joined Simon from Downtown, to discuss everything from reach to personality. If you’re after more know-how…

Fast, focused and first – creating short social campaigns

Right now, as lockdown lifts, marketers are looking for short-term quick wins that will deliver impact. A fast move to recovery, a chance to grab market share and make a distinctive difference that will run the rest of the year. It makes sense. For many brands marketing had…

Social Media: a quick design overhaul

Now is a time of rapid change – which can be scary. People are inherently resistant to change because it means disruption, even if it is beneficial. Can you remember Instagram’s old logos? The days when it looked more like a rounded-edged floppy disk? When Instagram’s logo was…

Fire-up customer neurons with emotional content

The mood on social is changing. The Covid-19 support ads have run their course. And your audiences are looking for something more meaningful as we move into recovery. They want to hear from brands with empathy and emotional connections. And brands want to trigger responses that will see…

Episode 9: It’s time to get social emotional

Ep 9: Serious Social – It’s time to get social emotional Why and how to be distinctive, empathetic and in tune. Away with the clichés, sad music and mentions of challenging times. Brands need to demonstrate EQ in their social content – Katy Howell explains…

There’s good news happening across social media

Let’s take a break from the unsettling news that’s been bombarding us from every angle and focus on some of the good that’s going on. Yes, this is no doubt a challenging time. But it’s also a time where communities have come together to support one another –…

Social Snapshot – 29.04.20

This week it seems the social platforms have paid a lot of attention to user behaviours. They’re launching functionality aimed at hobbyists, pushing entertaining features and challenging some of the comms products that have helped us through the first phase of lockdown. It feels like a week of…

A cracking way to create the right content under pressure

For many that have decamped to home working, repurposed content has served as a filler for the last month. Makes sense whilst we settled in. But your customers crave more and the opportunity to connect, entertain or be useful is just missed if you drag out every old…

Episode 6: No! Don’t just repurpose social content

Ep 6: Serious Social – No! Don’t just repurpose social content So, how do we speed up creativity? How do we increase the relevancy for our audiences, and how do we create a well-oiled production machine? Katy outlines a framework for creating the right content…

Changing channels

On a call this week I said I felt as though I had developed a split personality, one that’s motivated, encouraged by great client feedback and what we can do for brands right now on social ( ) and another that’s wistful, dreamy and engaging only in the…

How the Arts are Utilising Social

In these times of social distancing and isolation, everyone is being affected in some way. Today, I’m exploring how coronavirus has affected artists. Many freelancers have had projects dropped…

Positive brand stories amid COVID-19

Another day, another dose of daily doom and gloom – on the TV that is. Switch to social and there’s a whole host of heart-warming acts of kindness, people pulling together to help those in need and a steady stream of informative info to combat harmful rumours. And at…

Snapchat gets a makeover

Over the years, Snapchat has redesigned its app many a time, but the last major update seemed to push a lot of users to abandon ship. And I can recall purposely not updating my phone to hold onto the old layout for as long as possible! Sad,…

Snapchat: Bringing Bitmoji Cartoons to a Saturday Near You

Who doesn’t love waking up on a Saturday, lazing about and watching morning cartoons? Yep, guilty! And apparently, Snapchat does too! They recently confirmed that Bitmoji TV will indeed be happening and launching to all its users making your custom avatars the stars of their full-motion cartoon series!…

Hey TikTok… Byte me.

It’s official, Byte has launched! What’s Byte? Well, remember Vine, the video-sharing app which specialised in a 6-second looping format? The one that Twitter bought and then shut down to cut costs because hosting video is costly? Thereby counting themselves out a tonne of cash which TikTok…

General Election 2019 and the role of social media

As the UK gears up for an election on 12th December, there is no doubt you will have noticed that your social media accounts are being flooded with screenshots of political tweets alongside other posts, ads and conversations. Social media is now a BIG media platform for the…

Instagram Expands Hidden Like Counts Globally

In an effort to make Instagram a more healthy and safe place online, they platform has been testing out hiding like counts on profiles, “the idea is to de-pressurize Instagram”, and make it a space that’s more focused on connections, conversations and community, especially for young people.

Social media is a marathon, not a sprint

We recently saw the amazing Kipchoge run the marathon in under two hours. Kipchoge and his team achieved this after their dedication and focus over many, many months. So, you are asking yourself, what has this got to do with social? Here’s why! The big ‘C’ – commitment…

Don’t be scared of social

Starting anything new can be scary, and for some, social media marketing is no different. Whether it’s a brand new channel to you, or you’re testing new content, new paid strategies or going after a new audience, there’s an element of bravery needed. At IF, we’re always aiming…

Need some blog-spiration?

Coming up with an idea for a blog can be difficult. It can be easy to fall into the trap of rewriting the same content, over and over again, just in a different way. Or simply not using language that will drive consumers to engage with your content. Regardless,…

Make a date with LinkedIn

LinkedIn is playing catch-up again and has announced the new facility to create and manage events on the channel… finally! The functionality promises to allow us to “create private events, event update notifications, search filters to invite the right attendees”, and you can find it…

Social Snapshot – 02.10.19

Whether it’s a new platform update, testing a feature or ways to improve social strategy, we’re always fascinated to find out what’s been happening in the world of social media and learn new things. That’s why we’ve rounded up the best articles from the past week we just have…

Search results for "community"

Episode 71: Serious Social – Proving value for every pound spent in social

Social Snapshot – 09.02.2022

Festo consults immediate future for social media B2B strategy

New Year’s resolutions for social in 2022

Episode 69 : Serious Social – Bring the social boom

Hey TikTok, what’s been going on?

Creating an effective hashtag strategy

TikTok it’s social o’clock

How does social listening help brands to remain competitive in the Age of the Customer?

Episode 67: Serious Social – Big picture marketing + leaky social = Growth

Big picture marketing + leaky social = Growth

How to deal with negative comments on social media

Social Snapshot – 13.10.2021

Don’t make ad’s make TikTok’s

Festo: Delivering social strategy

Sony Rolly: Creative collaboration

Post Office: Social strategy

4 Easy Steps to Promote and Distribute Your Content Effectively.

Social Snapshot – 22.09.2021

Supporting causes on social media

Social Snapshot – 18.08.21

Employee Advocacy: time to get formal

Social Snapshot – 04.08.21

Episode 65: Serious Social – Back to old school social

Tips to TikTok success

Episode 64: Serious Social – Succeed on TikTok with the IFers

Why isn’t your social strategy converting?

Social Snapshot – 14.07.2021

Episode 62: Serious Social – Unlocking social as lockdown lifts

Tips to keeping your social feeds fresh

Our top 15 list of best practices for Facebook

The continual rise of Tiktok.

Clever Ways to Use a Carousel Ad

Social Snapshot – 09.06.2021

Social Snapshot – 02.06.2021

Customer experience: how to up your game in time for the roaring (20)20s

Inclusion and diversity are here to stay

Social Snapshot News Roundup – May

Rules of engagement for social

Social Snapshot – 05.05.2021

Improving customer experience on Instagram

Best Instagram hashtags in 2021

Social Snapshot 21.04.2021

Putting the me back in social media

Episode 49 – Serious Social – Read the feed

Three questions to ask, before your brand joins Clubhouse

Episode 47: Serious Social – Is your brand in the club yet?

Get reactive on social

Slow down on social, if you want to accelerate growth

Episode 42: Serious Social – From first date to wedded bliss

Making fragility into agility

Episode 41: Serious Social – Using Déjà vu forces for good

The all important 2020 trends

Personality matters on social

Episode 37: Serious Social – Brand Personality Power

D2C selling on Social in Holiday mode!

Episode 35: Serious Social – Branded Communities

At last! A strategy framework for branded communities.

The Facebook next door

Social Snapshot – 28.10.20

Why social?

Episode 33: Serious Social – Social secrets from the insurance industry

Stealing social media ideas is a very good strategy

Episode 31: Serious Social – T is for…

Episode 29: Serious Social – with Milly Youngman

Episode 28: Serious Social – Why do keep reinventing the wheel?

Ep 26: Serious Social – Don’t make a boob being brave

Social Snapshot – 02.09.2020

Brand: “Where, and how, should we be spending our Social Media budget?”

Episode 25: Where should boardrooms and marketing directors invest their precious social media budget?

Why your social customers are dumping friends for fun

Increasing engagements on social

A new path for B2B social – A post Covid-19 strategy

Small actions create brand trust on social

Episode 16: Enhancing brand trust with social

Are you keen on Keen?

Pride month on social media: features galore

Episode 13: Katy Howell in the Downtown Den with Simon Danczuk

Fast, focused and first – creating short social campaigns