Search results for "tiktok"

Social Snapshot – 04.08.21

Social Snapshot – 04.08.21

Another week has passed and it’s time for a new Social Snapshot. We know it can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happenings in the…
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Episode 65: Serious Social – Back to old school social

Episode 65: Serious Social – Back to old school social

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InstaTok… Tikagram… [Whatever, Instagram are at it again]

InstaTok… Tikagram… [Whatever, Instagram are at it again]

    Okay, okay, we get it. It’s good to take inspiration from things that are working, but clearly, these things aren’t working for others as well as they are for TikTok.   In this new instalment of “what else can we be INSPIRED from by TikTok” Instagram…
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Social Snapshot – 21.07.2021

Social Snapshot – 21.07.2021

Another week, another Social Snapshot! It can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happenings in the world of social media with our social snapshot…
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Episode 63: Serious Social – Dishing the dirt on data

Episode 63: Serious Social – Dishing the dirt on data

Ep 63: Serious Social – Dishing the dirt on data  How much do you know about the Apple push for privacy through iOS14 and the effects it’s having on Facebook ads? If the answer is “not enough”, then this podcast is for you! Tune in to…
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Social Snapshot – 14.07.2021

Social Snapshot – 14.07.2021

We know it can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot:   Facebook adds new…
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Who’s the social platform boss?

Who’s the social platform boss?

With just two exceptions, TikTok has held the lead as the most downloaded app for the past 18 months. Its growth has been meteoric and undeterred despite content concerns, data safety issues and other fun controversies. The other important aspect to note is that these downloads are likely…
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Episode 62: Serious Social – Unlocking social as lockdown lifts

Episode 62: Serious Social – Unlocking social as lockdown lifts

Ep 62: Serious Social – Unlocking social as lockdown lifts In this episode of Serious Social, Katy Howell explores how societal change will impact your brand approach social media as restrictions and lockdowns start to lift. Tune in now to find out what will change, the…
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Social Snapshot – 07.07.2021

Social Snapshot – 07.07.2021

It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So, sit back, enjoy, and take it all in!   TikTok adds new “Shoutouts” option Do you want a personal message from…
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Episode 61: Serious Social – Making your moment marketing meaningful

Episode 61: Serious Social – Making your moment marketing meaningful

Ep 61: Serious Social – Making your moment marketing meaningful This episode of Serious Social is all about moment marketing in social media. The people and brands that capitalise in the moments are rarely being agile and doing it off cuff. It can all be done…
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Social Snapshot – 23.06.2021

Social Snapshot – 23.06.2021

Another week has passed and it’s time for a new Social Snapshot. We know it can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the…
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Social Snapshot – 16.06.2021

Social Snapshot – 16.06.2021

Another week, another social snapshot. We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know.   Twitter experiments…
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On the ball: reactive marketing to everything all of the time

On the ball: reactive marketing to everything all of the time

That title is a nod to Bo Burnham’s Inside, the comedian’s latest special on Netflix, in which he spends a hefty amount of time discussing the effects of social media. His song Welcome to the Internet covers how there’s a little bit of everything for everyone, good and…
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Social Snapshot – 09.06.2021

Social Snapshot – 09.06.2021

  Another week, another Social Snapshot. It can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot:…
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6 steps to social media success

6 steps to social media success

Social media is not a walk in the park. Any marketer can tell you that. There’s a lot of strategic thinking and planning that goes on behind the scenes (stating the obvious I know). But as brands continue to jump onto the social platforms, and sometimes ALL…
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The three D’s that transform your boardroom social media impact reporting

The three D’s that transform your boardroom social media impact reporting

Why isn’t anyone advocating storytelling reporting to your own boardroom? As we emerge from COVID-19, boardrooms are scrutinising their post-COVID recovery plans. Budgets and ROIs are being assessed to determine if they’re investing in the right areas to deliver the required business impact, at the speed needed. There…
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Customer experience: how to be human in the roaring (20)20s

Customer experience: how to be human in the roaring (20)20s

82% of people agree social media is a vital channel for delivering exceptional customer experience. We know consistently delighting customers is a complex task – requiring skills in leadership, tech and a healthy dose of agility. Often, though, the idea of focusing on the customer experience through social…
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Episode 52: Serious Social – Culture Eats Social for Breakfast

Episode 52: Serious Social – Culture Eats Social for Breakfast

  Ep 52: Serious Social – Culture Eats Social for Breakfast Social has turned what was once opaque to clear glass. as employees’ tweet and snap and Tik Tok their view of your business. It means your leadership is centre stage, your practices under scrutiny and…
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Social Snapshot -14.04.2021

Social Snapshot -14.04.2021

Another week, another social snapshot. With social media news constantly popping up, it can be hard to stay up to date. Stick with us as we take you closer to the world of social media and everything you need to know.   LinkedIn introduces a new ads guide…
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Social Snapshot – 07.04.2021

Social Snapshot – 07.04.2021

Another week, another Social Snapshot! Grab a coffee and get stuck in to get yourself up to speed with the latest happenings in social   TikTok adds auto-captions TikTok has added a new auto-captions feature where users will be able to overlay automated subtitles onto their videos to…
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Episode 50: Serious Social – Unlocking Paid Media Excellence

Episode 50: Serious Social – Unlocking Paid Media Excellence

  Ep 50: Serious Social – Unlocking Paid Media Excellence In this week’s Serious Social Live, Colin Jacobs will be getting into the nitty-gritty of paid social media. Tune in to discover how everything from customer journeys, touch points and algorithms, will help you smash your…
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Social Snapshot – 24.03.2021

Social Snapshot – 24.03.2021

Another week, another Social Snapshot! Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know…   Instagram’s testing labels in Stories Instagram has been found…
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Episode 49 – Serious Social – Read the feed

Episode 49 – Serious Social – Read the feed

  Ep 49: Serious Social – Read the feed It seems you cannot go a day without companies making missteps on social. From inappropriate covid responses to BLM virtue signalling – this last year has been a playbook on how to miss fire with your messaging,…
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Social Snapshot – 10.03.2021

Social Snapshot – 10.03.2021

Another week, another Social Snapshot! Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know…   Twitter’s restricting ad replies The news we’re welcoming with…
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Social Snapshot – 03.03.21

Social Snapshot – 03.03.21

It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So grab a coffee and get up to speed    Facebook announces new features for IWD With International Women’s Day coming…
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Three questions to ask, before your brand joins Clubhouse

Three questions to ask, before your brand joins Clubhouse

  Will Clubhouse live up to the hype? Will it last? Frankly, no one knows. But what is clear is that audio is coming into its own. Twitter is rolling out Spaces, and Fireside is waiting in the wings with…
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Big Brand Secrets to Creating Audacious, Killer Social Content

Big Brand Secrets to Creating Audacious, Killer Social Content

  Big Brand Secrets to Creating Audacious, Killer Social Content Tune in to our latest podcast ‘Big brand secrets to creating audacious, killer social content’ where Katy Howell chats to McDonald’s Director of Digital, Karl Boyce, and Auto Trader UK’s Head of Content & Social Media,…
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Get reactive on social

Get reactive on social

Reactive social media is something we’ve seen a lot of recently and was considered a growing trend in 2020 after everyone turned to social at the start of the pandemic. When done well, this type of content can really pay off, but it doesn’t come without its risks.
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Social Snapshot – 10.02.21

Social Snapshot – 10.02.21

It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So grab a coffee and get up to speed   Instagram’s really pushing Reels A few weeks ago, Instagram released a ‘how…
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Influencer marketing 2021

Influencer marketing 2021

Social media trends are quite often fleeting. Some find ways to adapt and evolve and stay relevant. Others are gone with the click of the fingers. One thing that is here to stay is influencer marketing. In 2021 brands are well aware that connecting with the consumers is…
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Episode 44: Serious Social – Priorities for paid social

Episode 44: Serious Social – Priorities for paid social

  Ep 44: Serious Social – Priorities for paid social A lot happened in 2020, and the same is true for the paid media landscape. In this week’s Serious Social, Belle Lawrence will be looking at the latest news and updates to help you navigate your…
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Episode 43: Serious Social – How to excel in Social Media this year and bring audiences into the heart of your brand

Episode 43: Serious Social – How to excel in Social Media this year and bring audiences into the heart of your brand

  Ep 43: Serious Social – How to excel in Social Media this year and bring audiences into the heart of your brand As brands and marketers flood to social media, we’re seeing too many common mistakes being made. In this week’s Serious Social, CJ is…
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Social Snapshot – 20.01.2021

Social Snapshot – 20.01.2021

We’ve almost made it to the end of January, and what a month it has been! Now you’re back in the full swing of working you might be falling behind on social news, which is where we come in. So, sit back, grab a coffee and get up to…
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Social Snapshot – 13.01.21

Social Snapshot – 13.01.21

It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So, sit back, enjoy, and take it all in!   TikTok Launches it’s first LiDAR-enabled AR effect With AR set to be…
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Episode 41:  Serious Social – Using Déjà vu forces for good

Episode 41: Serious Social – Using Déjà vu forces for good

  Ep 41: Serious Social – Using Déjà vu forces for good The sheen of a brand new year is fast fading, but brands can use the lessons from the last lockdown to evolve and improve social media best practice in 2021 If you’re after…
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Social Snapshot – 06.01.21

Social Snapshot – 06.01.21

Welcome back for another year of our Social Snapshot! Today we are taking a look at the biggest stories of January – plus a few missed from the end of the year when we were all on break. Let’s dive in:   Instagram adds new creative tools in…
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Social Snapshot – 22.12.20

Social Snapshot – 22.12.20

We’re just about ready to down tools and dive into the mince pies! BUT, before we do, we’ve got one last round up of the news, updates and announcements on social this past week.   TikTok adds ‘Year in review’ In many ways, 2020 has been a year…
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The all important 2020 trends

The all important 2020 trends

The time of year has arrived where marketers and platform experts take a look back over the past 12 months and start making predictions for what’s to come. And although many of us are starting to wind down for our well-deserved Christmas break, these insight-filled blogs and guidelines…
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Social Snapshot – 16.12.2020

Social Snapshot – 16.12.2020

Although we’re starting to wind down for the Christmas period, the world of social media is not. With news, updates and new features being announced every day, it can be hard to keep up! So, sit back, we’ve got you covered for the latest in all thing’s social media.
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5 ways to support your social media manager for success in 2021

5 ways to support your social media manager for success in 2021

Next year is going to be a challenge on social. Activity is already up over 40% this year on the big networks and the platforms we never heard of before, like TikTok, are now mainstream viewing. Competition for attention is going to be harder than ever. And success is…
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Episode 40: Serious Social – 2021 social success is in the hands of the few

Episode 40: Serious Social – 2021 social success is in the hands of the few

  Ep 40: Serious Social – 2021 social success is in the hands of the few If you want to succeed on social in 2021, then look no further than your social media manager. The voice of your brand. The expert of their craft. They are…
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2021 ad format successes

2021 ad format successes

We’ve predicted four standout Social Media Ad format performers for 2021, but there are six you should probably add to your go-to library. And no, this is not another of those time-wasting summaries or predictions that proliferate social media at this time of year. We’ve been doing our homework…
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Episode 39: Serious Social – Predicting 2021’s smash hit social ad formats

Episode 39: Serious Social – Predicting 2021’s smash hit social ad formats

Ep 38: Serious Social – Predicting 2021’s smash hit ad formats We’re not averse to making bold predictions at immediate future. As we look ahead to 2021 we’re forecasting what creative trends will lead to social success and identifying the formats marketers should and shouldn’t be…
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Top tips for planning social for an uncertain 2021

Top tips for planning social for an uncertain 2021

  Without a doubt next year is going to be bumpy. We’re not over the pandemic yet; the UK faces Brexit; and a recession is on the cards. Whether your industry is flying or picking itself back up again, you will need a plan for next year. This…
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Social Snapshot – 25.11.2020

Social Snapshot – 25.11.2020

It’s been a BIG week for social news. We’ve seen new features, new partnerships and details about what’s to come from all of the top platforms! To help you stay on track, we’ve rounded up a few articles… Let’s get stuck in   Instagram’s testing FAQ’s Instagram is working…
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Plagiarism in the world of social media

Plagiarism in the world of social media

Imitation is the highest form of flattery. The phrase is so common because it’s true – once you have a highly successful idea, chances are someone is going to make either a better version, or a far worse version of it, but the end result will be that…
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The do’s and don’ts of repurposing content on social media

The do’s and don’ts of repurposing content on social media

Quality content pieces take time, effort and resources. And while the saying goes ‘let the content speak for itself’, that isn’t always the case when it comes to social media. Why? Audiences digest content differently – whether it be a certain time of day, a specific format or…
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Social Snapshot 11.11.2020

Social Snapshot 11.11.2020

Another week, another #socialsnapshot. This week saw updates across many of the big social media players. A big focus has been on Twitter following its continued censorship during the US Presidential Election. Marketers are also keeping an eye in the shifting power of e-commerce platforms following the positive…
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Social Snapshot – 04.11.2020

Social Snapshot – 04.11.2020

Supporting businesses, Christmas and a few new platform announcements – it’s social snapshot time, so let’s just jump right in!   Twitter offers Christmas insights Like all of 2020, Christmas is going to be different this year. So, to help marketers prepare for the unusual festivities, Twitter has shared…
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Episode 31: Serious Social – T is for…

Episode 31: Serious Social – T is for…

  Ep 31: Serious Social – T is for… Get the T in this Serious Social session, because T is for TikTok, Twitch and Triller. With the first narrowly escaping a ban in the US, the second claiming a 223% increase in the number of creators…
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Social Snapshot – 07.10.20

Social Snapshot – 07.10.20

Cross-app communication, Instagram’s 10th birthday and Facebook’s new Groups feature – it’s been a busy week, so let’s dig in today’s Social Snapshot:   Facebook introduces cross-app communication between Messenger and Instagram Facebook announced it will begin rolling out new functionality, allowing Instagram and Messenger users to communicate…
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Social Snapshot – 30.09.2020

Social Snapshot – 30.09.2020

It’s been a big week for social media news, with lots of new features and insights! So we’ll get right to it…   LinkedIn adds new warnings LinkedIn has added a new feature to the platform which sends users prompts over inappropriate content and those that go against its…
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Episode 28: Serious Social – Why do keep reinventing the wheel?

Episode 28: Serious Social – Why do keep reinventing the wheel?

  Ep 28: Serious Social – Why do we keep reinventing the wheel? In this episode of serious social, Katy Howell and CJ get right under the skin of the misinformation shared about social media marketing. You’ll hear how the past is the key to unlocking…
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Social snapshot 09.16.2020

Social snapshot 09.16.2020

Out of time to catch up on social media news? We’ve done the work for you with our Social Snapshot – collating the biggest news of the week:   Oracle confirms Bytedance-TikTok partnership in US The big news this week is Oracle confirming it has secured a Bytedance-TikTok…
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Ep 25: The Now, Next and Normal

Ep 25: The Now, Next and Normal

  Ep 25: The Now, Next and Normal The now, next and normal of social marketing is not just another webinar. It’s a punchy and pragmatic look at how you can prosper as networks shift and behaviours change. You’ll leave the session with actionable direction and…
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Are Reels the Real Thing?

Are Reels the Real Thing?

Much like Vine before it, TikTok exploded onto the social media landscape – with an estimated 500 million users across the globe today. Naturally, a slice of that pie is up for grabs and Facebook jumped in with Instagram Reels in August (though some were seeing a different,…
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Social Snapshot 09.09.20

Social Snapshot 09.09.20

For this week’s social snapshot, we’re bringing you the top social news that’s on our radar (and feeds). It’s been a big news week, with lots of features, programs and insights guides. So, let’s jump straight in! Some users are now able to view Instagram Stories on Facebook…
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Social Snapshot – 02.09.2020

Social Snapshot – 02.09.2020

A lot has happened in social this week. Whether it’s a new feature, guide, or masterclass, it’s something you need to know! Stick with us and you’ll be up to speed in no time…   LinkedIn publishes new guide. Many marketers, especially B2B businesses, use LinkedIn ads but may…
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Social Snapshot – 26.08.20

Social Snapshot – 26.08.20

New features galore this week – join us as we go through all the tools you’ll be playing with in coming months with our Social Snapshot:   Instagram has replaced Nametag Codes with QR Codes to quickly connect users Back in 2018, Instagram launched what it called ‘Nametag…
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There are brand consequences to the shifting consumer on social

There are brand consequences to the shifting consumer on social

Last week I had the pleasure of talking with Neville Hobson, the Director of Digital Marketing at Internet Society, about all things social media (you can listen to the pod or watch the video). First off the bat was the topic of trust.
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Episode 24: Building trust in innovations and the future of social with Neville Hobson

Episode 24: Building trust in innovations and the future of social with Neville Hobson

  Ep 24: Building trust in innovations and the future of social with Neville Hobson In this episode of Serious Social, Katy Howell is joined by Neville Hobson, award-winning blogger and podcaster, to discuss the challenge of building trust in innovations and the future of social.
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Social Snapshot 19.08.2020

Social Snapshot 19.08.2020

A lot happened this week in social, so we’ll get right to it. TikTok continues to gain rapid momentum and the social giants are trying to keep up, so we’re seeing a lot of advancements in AR functionality. Moreover, the upcoming US Presidential Election has led to significant…
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Social Snapshot – 12.08.2020

Social Snapshot – 12.08.2020

Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know…   Pinterest rolls out skin tone search & AR. Pinterest has expanded its Skin Tone…
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Why your social customers are dumping friends for fun

Why your social customers are dumping friends for fun

OMG! Have you seen the latest lockdown content from Nike? Wow! Now this is the content we need to entertain us. https://twitter.com/Nike/status/1288845608694902786?s=20 I know Nike have deep pockets, but you don’t need to have big budgets to create attention grabbing content on social. We’ve been saying since the…
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The audience you want versus the audience you have

The audience you want versus the audience you have

‘The audience you want, versus the audience you have.’ It sounds like a jargon fuelled line you’d hear in a Harry Enfield comedic skit featuring the character of a cheesy marketing exec spewing lingo to make themselves look good. However, the ‘loadsamoney-esque’ dialogue is an important strategic facet…
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Social Snapshot – 29.07.2020

Social Snapshot – 29.07.2020

It’s that time of the week again – time for your #socialsnapshot. We’ve got you covered for the latest in all things social media. So sit back, enjoy and take it all in. Users can now broadcast their Messenger Rooms via Facebook Live Facebook has announced a…
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Social content ideas for tired brains

Social content ideas for tired brains

There’s no doubt that 2020 so far has been a little tiring for marketers. With limited resource and time during the workday, let alone the demands of working from home, some social media marketers might be looking for a little help with content planning. It’s not just about finding a…
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Episode 19: Busting myths, sifting the bona fide from the BS

Episode 19: Busting myths, sifting the bona fide from the BS

  Ep 19: Serious Social – Busting myths, sifting the bona fide from the BS If you’re after more know-how to break the social boring, subscribe now.
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Social Snapshot – 08.07.20

Social Snapshot – 08.07.20

More ads on YouTube, pinned comments on Instagram – the social media landscape is ever changing, but we are here to keep you up to speed. Join us for another social snapshot:   YouTube is adding more ads YouTube videos are usually at least 10 minutes long. That’s…
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Talking to Twitter

Talking to Twitter

One of the latest releases from Twitter is the Audio Tweet! Now, I must admit I am a sceptic with this function – I’m not sure that, when social media is so visual, an audio-only format will be useful or used. However, sound is important in branding (tune…
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Tik Tok, Tik Tok, it’s time for businesses to jump in!

Tik Tok, Tik Tok, it’s time for businesses to jump in!

      Tik Tok for business has just recently launched, providing a plethora of tools to help brands and marketers utilise the short-form video app for their ad campaigns.     “TikTok For Business is where you can unleash your brand’s creative side.
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What You Need to Know About Social Live Stream 

What You Need to Know About Social Live Stream 

GlobalWebIndex has reported that 29% of total internet users have used a live streaming option on social media, and 13% have watched a live gaming stream. These figures alone tell us that live streaming is the new mode to watch – and that marketers…
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Social Snapshot 24.06.20

Social Snapshot 24.06.20

So many insights and developments in one week – let’s get right to it with our Social Snapshot! TikTok reveals how its algorithm works TikTok is working hard to demonstrate it is a transparent company, with this week providing another level of transparency – explaining how its recommendations…
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Episode 13: Katy Howell in the Downtown Den with Simon Danczuk

Episode 13: Katy Howell in the Downtown Den with Simon Danczuk

  Episode 13: Katy Howell in the Downtown Den with Simon Danczuks How can social media play a part in growing your business, especially in times of crisis? Katy joined Simon from Downtown, to discuss everything from reach to personality. If you’re after more know-how…
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Fast, focused and first – creating short social campaigns

Fast, focused and first – creating short social campaigns

Right now, as lockdown lifts, marketers are looking for short-term quick wins that will deliver impact. A fast move to recovery, a chance to grab market share and make a distinctive difference that will run the rest of the year. It makes sense. For many brands marketing had…
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Episode 12: Quick wins in social will help accelerate market recovery

Episode 12: Quick wins in social will help accelerate market recovery

  Ep 12: Serious Social – Quick wins in social will help accelerate market recovery As we move into recovery, consumers and customers have renewed interest in markets they have abandoned for the last few months. In this episode, we’re talking getting your recovery social media campaign…
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Social snapshot 20.05.28

Social snapshot 20.05.28

Another week, another whirlwind of social media updates – stick with us as we take you through everything you need to know:   Twitter allows users to choose who can rely to Tweets Twitter is testing a new feature that allows users to prohibit entire groups of people…
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Social Snapshot 13.05.20

Social Snapshot 13.05.20

We’ve all likely noticed the upswing in social media traffic – but we now we have hard statistics on the massive surge happening in recent months. A look at monthly traffic, Google’s new digital skills training sessions, Facebook’s redesign and more!   Media habits are changing Across all…
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Episode 8: The content that rocks vs the content you should drop

Episode 8: The content that rocks vs the content you should drop

Ep 8: Serious Social – The content that rocks vs the content you should drop If you’re still using overly posed shutterstock images, we’re here to tell you, you need to break the social boring. Please, please, please stop using boring photography, go have some fun,…
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Social Snapshot – 06.05.20

Social Snapshot – 06.05.20

As we’re all suffering lockdown fatigue, the social platforms are pushing on with new features to beat the isolation. A look at Q1 earnings, explains why there is a dash to create even more compelling reasons to stay on social. After all, there are more people spending more…
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Episode 7: Getting your paid social on-point

Episode 7: Getting your paid social on-point

Ep 7: Serious Social – Getting your paid social on-point New to paid social, or looking to brush up – we’ve got some top tips and insight for you. If you’re after more know-how to break the social boring, subscribe now.
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Social Snapshot – 29.04.20

Social Snapshot – 29.04.20

This week it seems the social platforms have paid a lot of attention to user behaviours. They’re launching functionality aimed at hobbyists, pushing entertaining features  and challenging some of the comms products that have helped us through the first phase of lockdown. It feels like a week of…
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Episode 6: No! Don’t just repurpose social content

Episode 6: No! Don’t just repurpose social content

  Ep 6: Serious Social – No! Don’t just repurpose social content So, how do we speed up creativity? How do we increase the relevancy for our audiences, and how do we create a well-oiled production machine? Katy outlines a framework for creating the right content…
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Changing channels

Changing channels

On a call this week I said I felt as though I had developed a split personality, one that’s motivated, encouraged by great client feedback and what we can do for brands right now on social ( ) and another that’s wistful, dreamy and engaging only in the…
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Social Snapshot – 22.04.20

Social Snapshot – 22.04.20

Oooh it’s been a creative week in social. The channels are beefing up their dev kits and creative back rooms with some new tools. There is no excuse now not to break the social boring and explore new ways to connect to customers. There has also been a…
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Ep 4: Serious Social – Has our sense of community changed?

Ep 4: Serious Social – Has our sense of community changed?

Ep 4: Serious Social – Has our sense of community changed? Social media is replacing some of the physical proximity we’re missing, brands have the chance to be a part of this right now. In this episode, Associate Director Belle Lawrence considers how the current climate…
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Social Snapshot – 08.04.20

Social Snapshot – 08.04.20

As we head into a short couple of weeks here in the UK there is no stopping the social platforms. They are supercharged. Delivering better formats, greater functionality and some interesting innovations. It isn’t likely to stop over Easter, either. Seems there are redesigns and rumoured launches aplenty…
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Ep 3: Serious Social – Planning your social for tomorrow, today

Ep 3: Serious Social – Planning your social for tomorrow, today

  Ep 3: Serious Social – Planning your social for tomorrow, today What planning must you do for the inevitable new normal? What we know is – fundamentally the pandemic is changing some big factors in society from economy to technology. We  need to understand where…
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Ep 1: Serious Social – Data is a core component to Social Media success

Ep 1: Serious Social – Data is a core component to Social Media success

  Ep 1: Serious Social – Data is a core component to Social Media success The importance of data within marketing shouldn’t be overlooked. Without it, your social media strategy is likely to fall flat on it’s (inter)face. In this episode, we’re talking data. Associate Director…
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Ep 1: Serious Social – Data is a core component to Social Media success

Ep 1: Serious Social – Data is a core component to Social Media success

  Ep 1: Serious Social – Data is a core component to Social Media success The importance of data within marketing shouldn’t be overlooked. Without it, your social media strategy is likely to fall flat on it’s (inter)face. In this episode, we’re talking data. Associate Director…
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From Social Distancing to Distant Socialising

From Social Distancing to Distant Socialising

Coronavirus has changed the way we consume and interact with Social Media. But one thing is clear – now, more than ever, people crave connectivity and connection to their former, more sociable lives.  This need has led to a surge in platform adoption that has given us marketers something…
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Social Snapshot – 11.03.20

Social Snapshot – 11.03.20

When the updates are non-stop it can be hard to keep up. But, that’s why we’re here… bringing you a weekly roundup of social media news, so you can get up to speed with happenings in the wonderful world of social, in no time.   Facebook’s testing cross-posting Stories.
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5 ways to be more creative in social media

5 ways to be more creative in social media

It’s the battle we’re all fighting; how do we cut through the noisy opportunity presented by Social Media? On the one hand, we know our target audiences are there and primed to be engaged. On the other hand, the sheer numbers present a hurdle many aren’t aware of. The…
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Social Snapshot – 04.03.20

Social Snapshot – 04.03.20

Here at IF we love all things social. So, we’re always interested in staying up to date with the latest happenings and bringing them to you in our weekly Social Snapshot! Read on to find out what’s been happening in the past week…   Instagram’s testing IGTV reactions. Instagram…
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Social Snapshot – 26.02.2020

Social Snapshot – 26.02.2020

The world of social media is a wonderfully interesting place, with new features being announced nearly every day. In case you missed out on any of the news from the past week, we’ve rounded up everything up for you right here…   Facebook’s expanding Stories. Facebook Stories… they just…
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Social Snapshot – 12.02.20

Social Snapshot – 12.02.20

Another news-filled week has passed, so here we are… bringing you a roundup of the best articles we just want to shout about. Stay with us and we’ll get you up to speed with the latest happenings in social in no time!   Instagram Stories may be getting a…
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Social Snapshot – 05.02.2020

Social Snapshot – 05.02.2020

It’s always interesting to find out what’s happening in the world of social media, but we understand that sometimes it’s hard to keep up. That’s why we’ve rounded up the most interesting articles that we just had to shout about. Keep on reading to find out what you’ve missed…
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Social Snapshot – 29.01.2020

Social Snapshot – 29.01.2020

Whether it’s a new platform update, testing a feature or ways to improve social strategy, we’re always fascinated to find out what’s been happening in the world of social media and learn new things. That’s why we’ve rounded up the best articles from the past week we just have…
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Instagram takes “Boomerang” to the next level with 3 new effects.

Instagram takes “Boomerang” to the next level with 3 new effects.

After 5 years of back and forth boomerangs, Instagram has decided to take things to the next level, adding not one, not two but three new features for the ever-popular platform! According to Instagram itself, they are ‘creative twists that’ll make you say yaaassssss’. And will also help…
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