Why the Condescending Corporate Brand Page is a marketer’s friend

If you work in marketing and your path has crossed with social media, there’s a fair chance you will have come across the Condescending Corporate Brand Page. The self-styled pastiche of social media marketing scours branded Facebook pages for the ill-timed, the awkward, the irrelevant and the faintly embarrassing, repurposing offending posts with a fresh…

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