A chronological shift and an ecommerce twist for Instagram

In this week’s Serious Social, we’re updating you on the Instagram changes and the latest on Facebook’s fallout!

Shoppable posts. What can they do for you? Online retailers won’t want to miss this – you can tag and link products in your Instagram photos! This is really streamlining the online customer journey. Look, click and buy.

Instagram is changing their newsfeed algorithm. Recent posts will come up higher, and you’ll be able to refresh your own feed, instead of it happening unexpectedly!

Lastly, the latest on the Facebook fallout. 6 days for an apology is a long time. We’re chatting about why it took them so long and Facebook’s improvements to data control and user privacy…

 

Latest Posts

Carousels aren’t just for influencers showing off travel pics or smoothie recipes, in the B2B world, they’re one of the most powerful ways to share value, educate your audience, and build real connections, without putting people to sleep with walls of text. But how do you make yours stand out?…
Read More
Social search is now the front door to discovery. Recent DataReportal figures show nearly half of product journeys start inside TikTok, Instagram, or Pinterest. Google gets the hand-me-downs. If your search plan still stops at blue links, you’re bleeding attention and margin to faster-moving rivals. Below, you’ll find…
Read More
When should I post on the business page? How often? How many a week? How different should the assets be? It’s time for a reality check on what organic B2B social is delivering organically for you and your followers. Is it worth the time and effort you’re putting in? Another…
Read More