Do you love yourself enough to retweet?

There have been massive changes in the Twittersphere this month with the arrival of Twitter’s new block feature wiping out unwanted users and the character count updates.

We all thought removing photos and usernames from the Twitter character count was the cherry on top, but recently Twitter announced a new feature adding more value to tweets. The social network has given users the ability to retweet their own posts, allowing them to share tweets that have already appeared in followers’ timelines.

To avoid clogging up timelines with the same message, Twitter has limited users to only retweeting once. Good idea? I’ll leave you to decide.

Twitter’s post shared this week takes the view of sharing your old favourites but something tells me that’s not the direction our users will go. On a positive note, you can now retweet yourself when no one else will.

twitter tweet

Gone are the days of pasting old tweet URLs into new tweets. The new feature enables users to easily quote-tweet themselves adding more value to the original tweet. This is a great resource when sharing key takeaways from an event, adding more information around a content asset and giving your opinion on an article or blog.

Adding to Twitter’s long list of exciting updates, the new block feature will wipe users off the map by preventing blocked users from seeing a person’s tweet and showing up in the blocker’s timeline.

Twitter’s co-found Jack Dorsey says “One of the biggest priorities for this year is to refine our product and make it simpler”.

Latest Posts

Reddit has quietly become one of the most useful places for B2B marketers to understand where real buying conversations are happening. But not by pretending to be ‘part of the community’. No, brands should not be joining subreddits to “spark discussion”.Thought leadership doesn’t really work anonymous forums – and the…
Read More
We’re closing on 24 December and back on 5 January. Before we switch off, a straight take on what 2025 proved about social, what actually worked, and what we think will matter most in 2026.
Read More
Your 2026 plan is hiding in your 2025 panic I have spent the last couple of months sat with marketers who are knee deep in 2026 planning. Everyone is wrestling with the same mix of fear and ambition. Budgets are flat or shrinking, targets are going up, AI is quietly…
Read More