Facebook M assistant can now translate French

At first glance, the news of the Facebook Messenger assistant M being able to translate French could be a little underwhelming. French translation isn’t a feature that most users are crying out for. But what makes this announcement a little more interesting is how this translation functionality is being used, which is primarily to assist transactions in Facebook’s Marketplace. This latest news is more to do with the expansion to Messenger.

If we look at this on a small scale, it simply means that the barrier to communicating with someone in another part of the world, is reduced. But cycle this process forward 10 years or so, and you have a platform that could instantly translate any language. This is Facebook pushing toward producing the much sought-after Babel Fish.

Predictive AI will be a crucial feature for all tech giants to master. It’s less a race to the finish line and more a marathon with a number of milestones. This news shows that Facebook is still concerned with connecting people and ensuring there are reasons why people spend time on its platform. Great news if you’re in the business of social media.

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.
Read More
Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.
Read More
Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…
Read More