How’s the long-form video newbie doing?

IGTV is Instagram’s new dedicated solution for long-form vertical video solution. Don’t worry, it isn’t here to replace Stories! And it isn’t stepping on YouTube’s toes – not yet anyway…

In this week’s Serious Social, we’re having a natter about which platforms are doing it right when it comes to long-form video content. YouTube, Vimeo and IGTV are all contenders, but clearly YouTube boasts a great monetisation proposition and excellent content discovery opportunities. How does IGTV stack up? What does it do well and what’s it lacking? Tune in for a few minutes and learn all about it.

Latest Posts

One of the toughest hurdles for brands isn’t just gaining new likes or followers—it’s keeping their existing audience engaged on Facebook. But fear not! There are savvy tactics you can employ to not only boost engagement but also foster a loyal and active fan base. Native Videos…
Read More
Get ready for another social snapshot! Each week, we recap the latest social media updates to keep you informed. Let’s jump straight into the highlights: 
Read More
In this blog post, we're diving headfirst into the realm of creative social media assets and unleashing a tidal wave of fun-filled strategies to turbocharge your online presence. So grab your digital paintbrushes and let's get ready to shake up the social scene with some seriously sensational content!
Read More