MUM likes your Facebook status!

February 11, 2014

The times of thinking my parents are the un-coolest people in the world are behind me, but to be honest with you I would never have them as a Facebook friend, especially my dearest mother. I have nothing to hide from her but I think it is more the embarrassment of knowing that my mum will definitely “like” or “comment” on every status and picture!

I can image comments like “well done dear” or “that looks lovely, where are you?” All day, everyday.

This lovely infographic tells me, surprisingly, I am in the minority in not having my mum on Facebook. Only 38% of kids do not have their mom (mum) on Facebook and only 26% would deny their mum access to their profile. The infographic also suggests that I should have my grandpa on Facebook! To be fair, I don’t think he has an account and I feel this could be one step too far for me.

Do you have your mum on Facebook? Perhaps I should start my mum/ son Facebook friend journey but I still need a little convincing…

Top tip for those who DO accept their mum on Facebook:

If you are worried about what your mum, or anyone for that matter, looks at on your Facebook page you can filter who can see your “stuff” through your privacy settings.

If you are a mum reading this you may want to check you child’s Facebook privacy settings and make sure they are being safe online. As it is Safer Internet Day please follow this link for further information: SID 2014

Or if you’re a business and are worried about the privacy of your company’s social media accounts, why not try the immediate future policy workbook?

Latest Posts

2016 is when social stopped being “posts in a feed” and became a ranked system that decides what gets seen, shared, trusted. In 2026 that same logic sits everywhere, in-platform search, Google snippets, and AI overviews that summarise your brand before anyone clicks. Ofcom says around 30% of UK keyword searches now show AI overviews, and 53% of adults often see AI summaries. The uncomfortable truth is that buyers get a machine-written version of you, then sanity-check it with humans in DMs and group chats. Brands win when their claims are clear, proof is easy to find, and real people show up consistently.

AI is helping B2B organic content rebound on LinkedIn and Reddit, so SEO optimisation for posts has never been more important. We’ve got a playbook to help you get started on boosting that organic visibility on Google and LLMs. First things first – we do often preach here at Immediate…

B2B marketing feels slower because you’re selling to a buying group, not a decision maker. Forrester says the average buying decision involves 13 people and 89% of purchases involve two or more departments. Add three generations with different trust cues and you get rework, internal debate, and “one more version” forever. Buyers are also doing more research without sales, which makes guessing expensive. This LinkedIn Live with Tejal Patel is about buyer behaviour, trust cues, and what social is doing in research and validation, so you can build one narrative that travels across the group and saves your team time.