So apparently PR is the 2nd most stressful career

So you may have seen a report on Twitter doing the rounds, that details the most stressful careers in the US.

Now as a PR I don’t mind brand developed reports, as long as they are impartial, well researched and provide clarity about how they arrived at their conclusions. I’ve done a few myself and they’ve generated positive press and consumer responses.

However, CareerCast.com‘s report seems to avoid all of these things and ends up being an object lesson in self serving link baiting (which is why I’m putting no follows though all the links in this article.) According to their ‘research’ into 200 professions, PR comes second to commercial airline pilot as most stressful. How do they define stress? According to the recruiter, uncertainty about job stability and work life balance are the key indicators.

With paramedic coming an enviable ninth, am I the only one that finds the whole thing slightly offensive, while a missed deadline or a low turnout event can be a bit nerve-wracking it’s not a life and death situation.

The survey also appears to miss out on a plethora of other ‘stressful’ careers for the sake of a headline that’s relevant to their audience – bomb disposal expert, asbestos remover, crocodile farmer, Marine, hostage negotiator and President of the United States of America are notable by their absence.

Anyway judge for yourself – and PRs, please stop with the self serving reports, it’s stressing me out.

Top 10 most stressful professions:

1. Commercial airline pilot

2. Public relations executive

3. Senior corporate executive

4. Photojournalist

5. Newscaster

6. Advertising account executive

7. Architect

8. Stockbroker

9. Emergency medical technician

10. Real estate agent

Latest Posts

LinkedIn’s users are not your typical audience. Join us as we take a look into the psyche of the LinkedIn user and how your content needs to reflect it – doing so will lead to the most successful of campaigns, helping to fill the funnel and drive growth. Understanding the…
Read More
Social is increasingly about how content feels to the person on the other end (AKA Mood-based marketing). When you show up with a steady atmosphere (calm, confidence, small sparks of joy) people stick around and come back. And you can measure it properly: saves, meaningful comments, watch-time through key beats,…
Read More
Meta, the company behind Facebook, Instagram, and Threads, has announced a range of new advertising features during its annual Brand Building Summit. These updates are designed to give advertisers more ways to promote their products and services, particularly across Reels and Threads, as well as more control…
Read More