Social data on walking, trekking, cycling and other active holiday conversations
Holidays that centre around activities are a growing trend. Partly led by a surge consciousnesses around wellbeing and partly driven by a desire to be more adventurous. More importantly active holidays are sought across age demographics – appealing to young and old alike. Download the report to discover how social is an integral part of the journey to bookings.
- Discover what is driving the 56% increase in Twitter and 80% Instagram of posts talking about active holidays
- Find out where social plays its part in the purchase journey to understand how you can impact travel bookings
- Uncover the interests that will drive your content planning with themes that will resonate with audiences
Download now, for free, and discover how best to be socially active with active holidays.