Snapchat gets a makeover

Over the years, Snapchat has redesigned its app many a time, but the last major update seemed to push a lot of users to abandon ship. And I can recall purposely not updating my phone to hold onto the old layout for as long as possible! Sad, I know.

Well, now it looks like Snapchat is about to do it again. 

It seems the app is testing out a new look, which separates the features into 5 different tabs, making navigation a whole lot easier and user-friendly. It’s not sounding too bad if I do say so myself. 

But what features make up the different sections?

  1. Snap Map – launched back in 2017, Snap Maps allow users to see their friends destinations (unless they go into ghost mode), however, it wasn’t easy to find, with many users having to look up how to access it.
  2. Chat – just as it is now, the Chat section will remain the same, however, it will now be accessed by the click of a tab rather than swiping right.
  3. Main Camera – again, this feature will remain the same and be the first port of call when users open up the app.
  4. Community – many will know this as Snap Discovery, featuring friend’s Snap Stories, subscribed channels, and recommendations.
  5. Discover – where users can find original Snap content, and most likely the new Bitmoji TV.

Although the redesign doesn’t bring any new features, it does give features such as Snap Map and original Snap content a chance to become more noticeable and improves navigation around the app.

Let’s hope this time Snapchat gets it right and has users welcoming the new look with open arms. 

Latest Posts

Oh, it’s so easy to talk Thought Leadership  It’s not so easy to make it happen  Thought leadership is how you build trust through expertise. You show your working, go deep on the messy bits, and nudge behaviour change over time. It’s the essential core of the way modern buyers…
Read More
Instagram has recently introduced a new feature called “Competitive Insights” within its Professional Dashboard. This update gives business and creator accounts another way to understand and compare how their profiles are performing on the platform. The new tool lets you compare your account with up to ten…
Read More
Creative burnout can sneak up on the best of us. One day, you’re bursting with ideas; the next, you’re staring at a blank page in paralysis, wondering where your spark has gone. The good news? Burnout doesn’t mean your creativity has packed up and left for good. Recognise Burnout and…
Read More