B2B Content Marketing Trends 2012

November 1, 2012

This survey of 740 respondents from the LinkedIn B2B Technology Marketing community looks at the trends in content marketing for 2012. Here are some key tweetable pull outs from the report…

84% of marketers say that content production is going to rise in the next 12 months! Tweet #B2Bmarketing

56% of marketers say that having enough time and bandwidth to create content is their biggest challenge Tweet #B2Bmarketing

68% of marketers consider lead generation as their top goal from their content marketing activity Tweet #B2Bmarketing

B2B Content Marketing Trends 2012 from Holger Schulze

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