The power of visual content claims another victim: How LinkedIn is going visual

The world has gone visual. 10% of photos taken in the history of the world were taken in the last year, as online and social media continues to embrace the power of visual content.

The statistics speak for themselves: 250 million photos are uploaded to Facebook each day, over a billion photos were uploaded to Instagram since its launch and sharing photos from Instagram-to-Twitter has increased 20-fold in the last year.

Fed up of being left out of the visual content club, LinkedIn is now becoming more visual, giving its 200 million users the ability to share photos, presentations and documents from the LinkedIn homepage.

The new feature is set to be rolled out to users in the near future, with some users already being able to take advantage of the feature. To share content, click on the paperclip icon on the right side of your share box when you post an update.

For some inspiration on how you can use visual content on your LinkedIn page, take a look at the likes of HP.

What do you think of LinkedIn’s decision to embrace visual content?

 

© Slideshare

Latest Posts

Because the work everyone copies rarely stays effective for long. One of the easiest ways to make social look forgettable is to follow every piece of accepted advice too faithfully. That’s why we have to break the rules, occasionally That sounds slightly weird to admit in an industry built…
Read More
Meta has rolled out several new updates to its Edits video editing app, and if you create content for social media, these changes are actually pretty bloody exciting. The platform is steadily evolving into a powerful but simple editing tool for creators, offering new features that help…
Read More
D2C has a channel problem Why platform roles and better creative are replacing the old channel plan Direct to consumer brands don’t need more social channels in the plan. What’s needed is a clearer ‘platform stack’ (sorry not being nerdy, but this is the best term I can think of!).
Read More