Social Snapshot – 25.11.2020

It’s been a BIG week for social news. We’ve seen new features, new partnerships and details about what’s to come from all of the top platforms! To help you stay on track, we’ve rounded up a few articles… Let’s get stuck in

 

Instagram’s testing FAQ’s

Instagram is working on a new feature that allows businesses and creators to add 4 FAQ’s to their pages, similar to the Facebook Messenger function for business pages.

 

Find out more here.

 

TikTok flags photosensitivity

TikTok has added a new warning feature to its app, flagging any contrasting light patterns to avoid triggering seizures in users with photosensitive epilepsy.

 

Find out more here.

 

Facebook’s combatting scammers

To help combat online scams ahead of the holiday season, Facebook has announced a new partnership with Better Business Bureau on the ‘Shop Safe, Shop Smart’ campaign.

 

Find out more here.

 

Pinterest’s moving to events

Pinterest has been found testing out a new feature that expands the platform into the online events space, allowing communities to gather via Zoom, sharing notes, photos and lists.

 

Find out more here.

 

Instagram increases branded content

In a bid to stop creators crossing over to TikTok, Instagram has added more branded content tags to its features, giving creators the ability to generate more revenue in platform.

 

Find out more here.

Latest Posts

We’ve all been there. You’ve pulled a marketing campaign apart, wrangled the data, triple-checked your charts, and packaged it into a tidy little deck. You hit your KPIs. You even exceeded your objectives. But in the boardroom? Silence. A polite nod. Maybe a vague comment about the branding. Because data…
Read More
I’m pretty sure we’ve all judged a book by its cover. In marketing, design isn’t just about making things look pretty; it’s about making them work harder. Whether it’s a sleek logo, a compelling advert, or a user-friendly website, good design grabs attention, builds trust, and even persuades people to…
Read More
If you work in social media marketing, you have learnt that the first two seconds of a video aren’t just important, they’re everything. In marketing, we talk a lot about the idea of a “hook”, something that grabs your audience’s attention right away and pulls them in before they even…
Read More