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Daily Archives: May 27, 2011

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  2. 2011
  3. May
  4. 27

Urban Outfitter’s new nightmare: new stats reveal the Miley Cyrus effect

Online crisis phase 1 So, in case you’re not aware of it, the international fashion retailer is facing a bit of a brand crisis. In short, it has been accused by Stevie K of tru.che of copying a line of her jewellery.  In the industry it appears that Urban Outfitters has something of a reputation…

May 27, 2011
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  • Why a single Social Media advert does not deliver meaningful demand generation: https://t.co/4Js9L9rI2V… https://t.co/CMKYzqvUnl16 hours ago
  • At IF, we #ChooseToChallenge gender bias and inequality. To seek out and celebrate women’s achievements. And to cho… https://t.co/o8eyBMWnM616 hours ago
  • As a business, we’ll be participating in #ChooseToChallenge. Join us in supporting #IWD2021 – we’ve listed some imp… https://t.co/SOy0qctWX82 days ago
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IFtweeter
  • Why a single Social Media advert does not deliver meaningful demand generation: https://t.co/4Js9L9rI2V… https://t.co/CMKYzqvUnl16 hours ago
  • At IF, we #ChooseToChallenge gender bias and inequality. To seek out and celebrate women’s achievements. And to cho… https://t.co/o8eyBMWnM616 hours ago
  • As a business, we’ll be participating in #ChooseToChallenge. Join us in supporting #IWD2021 – we’ve listed some imp… https://t.co/SOy0qctWX82 days ago
About us

Since 2004 we’ve been using social media to deliver value to worldwide clients. Our experience, events, online resources and training are proven to enable you to make better business decisions.

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Testimonials
  • Having worked with immediate future for almost two years, it is clear that their social media knowledge is outstanding. They have constantly given strong counsel that has informed our strategy and aligned with our business goals. Their enthusiastic team has ‘raised the bar’ on social media management and their ideas and constant innovation delivers results beyond expectation  
    Indesit
    Adam Woolf
    Marketing director, Indesit Company
  • IF has been a great support to us in developing our social presence across Europe, adding value with their thorough knowledge and skills in both planning and executing social activity. I have no hesitation in highly recommending IF as a partner in Social Media strategy development. The team are conscientious, hardworking and always reliable.
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    Ruth Coates
    Cross Channel Marketing Staples Europe
  • I was impressed with the impact of immediate future’s activity, the reach and influence that has been created through the tactics we employed was beyond our expectations. As a direct consequence we now see social media as an integral part of bmibaby’s activity.
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    Katherine Hill
    Head of Communications, bmibaby
  • immediate future have been instrumental in helping us shape our social media strategy. Their rigorous process and strategic thinking helped us to begin to uncover the value of social media to our business. This has given us the business case for more investment and deeper integration. IF are experts and I would recommend them to any brand who need guidance on social media.
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    Mandy Ward
    Head of Digital Marketing, JD Williams Group
  • At every level, from search engine visibility and brand reputation to driving visits and sales to our website, the immediate future team amplified our online communications, generated advocacy and delivered tangible results.
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    Chris Bishop
    Online Marketing Manager, Hotel Chocolat
  • 2013 was a major year in the development of our presence on social media and the way we engage with online audiences. We brought on immediate future, who have done fantastic work with us in building the quality of our content, the tone of voice we use and the strategy in how we use social media channels.This has resulted in substantial increases to our basic communities, our reach and our quality of engagement.
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    Media Relations Manager Benenden Health Care
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