B2Btradeshowsocial

5 steps to B2B Real-time social for Thomson Reuters

Yesterday we wrapped up a social command centre for the Thomson Reuters brand Accelus OrgID. It has been a week of frenzied content creation, tweeting and posting. All designed to amplify the company’s presence at Sibos 2014 (a major financial trade conference) and drive leads. And in our experience, real-time social in B2B substantially boosts…

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