60 Second Social 09/10/17

October 9, 2017

Last week we welcomed Paul Hewitt, playwright & creative strategist, to our office. In this week’s 60 Second Social he tells us the importance of the link between playwriting, storytelling, and social. Our greatest takeaway was, considering what celebrity or family member your brand would be, and tailoring your tone of voice and language to this accordingly. We’re taking his knowledge and making our social centre stage. See more from Paul on Twitter – @pjwhewitt

Subscribe to our YouTube page or follow us on Twitter for more #60SecondSocial

Latest Posts

Senior marketers want to understand how AI search, Reddit, comments and social conversations are changing discovery, trust and commercial impact

High CPC, low CTR, reducing ER – it’s a social media marketer’s nightmare. How do you address the balance and spot the early signs for trouble? We’ve got some tips. B2B or B2C, LinkedIn or Meta, the platform top-level metrics give you an indication of how…

TikTok is no longer just the place for dance trends, funny videos and viral recipes it’s quickly becoming one of the biggest shopping destinations online. This week, TikTok launched a brand-new global campaign for its advertising platform with the catchy slogan: “Watch it. Love it. Want it.”…